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How to use Wechat to do a good job in coffee shop marketing

How to use Wechat to do a good job in coffee shop marketing

First, lack of personalized communication and service, although many coffee shop owners realize the advantages of Wechat marketing and have begun to use Wechat to sell their products, but they have not invested energy to manage and make full use of this platform, just by sending some store information and product sales information every day, the audience is not obvious and lacks the personality of their own coffee shop.

2015-04-10
How much does it cost to open a small coffee shop?

How much does it cost to open a small coffee shop?

Do you have such a dream? One warm afternoon, I sat lazily at the window, the aroma of coffee in front of me drifted into a dense mass, you quietly watched the sun and fleeting years flowing slowly from your fingertips, and opposite you was Prince Charming or Snow White of your life. STOP! That's the end of the topic. You must have had such a fairy tale dream. Well, you must still not have it here.

2015-10-20
The method of cultivating coffee trees how to grow coffee trees at home?

The method of cultivating coffee trees how to grow coffee trees at home?

"Coffee Coffee for you"-oblique planting method: when planting, the seedlings are oblique, usually at an angle of 30 degrees to 60 degrees from the ground (preferably 45 degrees). Oblique planting can inhibit the growth of the top of the trunk and promote the germination of basal straight branches. Attention should be paid to the selection of 3 or 4 sturdy and spaced direct branches for new stem culture. Cut off the old stem after the new stem grows (figure 2)-curved dry method: straight when planting, waiting for

2015-09-11
How to open a cafe well the mistakes you will make when you open a cafe for the first time

How to open a cafe well the mistakes you will make when you open a cafe for the first time

1. Some core data to open a coffee shop that is not in the core business area of 50 square meters will not be less than 30-500000 in starting capital. Things like carving time cost 1 million-1.5 million. Because the rent is very expensive, it accounts for 30% of the decoration, 20% of the equipment, food, 15% of the rent, and the lease period is as long as possible. 4-6 yuan per square meter per day is more normal for slow-form coffee shops.

2015-03-14
How to open a coffee shop? The process that a cafe must go through to start a business

How to open a coffee shop? The process that a cafe must go through to start a business

Generally speaking, opening a coffee shop will often go through the following process: the first is to prepare the funds for opening a coffee shop, which is up to you. Generally speaking, it takes about 500000 yuan to open a coffee shop with an area of 200 square meters. Secondly, the customer base is selected according to the characteristics of its core product. In most cases, the core product is not coffee itself, but an example.

2015-03-31
How can the mobile technology companies in the cafe achieve a market capitalization of nearly 100 million yuan?

How can the mobile technology companies in the cafe achieve a market capitalization of nearly 100 million yuan?

A cafe does not sell coffee drinks, but does Internet mobile medicine. Less than a year after its establishment, its market capitalization has reached nearly 100 million yuan, and several industry giants have invested in it. What kind of cafe is it? [business Merchants Network article | Zhang Luji] Old wooden doors, a few slightly dim chandeliers, small retro table lamps, different postcards and movies on the walls

2015-08-12
What kind of raw beans are high-quality raw beans? How to choose raw coffee beans? Yega, Ethiopia

What kind of raw beans are high-quality raw beans? How to choose raw coffee beans? Yega, Ethiopia

What kind of raw beans are high-quality raw beans? First look at the surface of beans, fresh and high-quality raw beans, the surface is shiny, in addition, the processing of good raw beans, uniform color, the surface of uneven color can not be called good beans, must choose uniform color. Secondly, the particle size is the same, which is also evidence of good quality management. Make sure that the particle size is the same when you buy it.

2016-04-14
Starbucks Coffee everything that has nothing to do with coffee

Starbucks Coffee everything that has nothing to do with coffee

In a country where there is no tradition of drinking coffee, Starbucks that sells coffee has sprung up everywhere. Friends chat to Starbucks, relatives and friends get together to Starbucks, business negotiations to Starbucks, so, early have that I am not in Starbucks, on the way to Starbucks can not help petty bourgeoisie sentiment. I often wonder, do we really know how to taste coffee? Starbucks coffee must be very good.

2015-08-13
Certificate of boutique coffee 4C coffee certification

Certificate of boutique coffee 4C coffee certification

C certification is a widely accepted management rule in the world, which involves the sustainable development of coffee cultivation, production, processing and other aspects of the supply chain, including social, environmental and economic principles. Coffee practitioners are required to protect biodiversity, protect all kinds of national endangered animals and plants, correctly use and handle pesticides and other chemicals, and protect the natural environment and people.

2014-10-10
Boutique coffee bean knowledge 4C coffee certification

Boutique coffee bean knowledge 4C coffee certification

4C certification is a widely accepted management rule in the world, which involves the sustainable development of coffee cultivation, production, processing and other aspects of the supply chain, including social, environmental and economic principles. Coffee practitioners are required to protect biodiversity, protect all kinds of national endangered animals and plants, correctly use and handle pesticides and other chemicals, protect the natural environment and

2014-12-31
Basic knowledge of boutique coffee 4C Coffee Certification

Basic knowledge of boutique coffee 4C Coffee Certification

4C certification is a widely accepted management rule in the world, which involves the sustainable development of coffee cultivation, production, processing and other aspects of the supply chain, including social, environmental and economic principles. Coffee practitioners are required to protect biodiversity, protect all kinds of national endangered animals and plants, correctly use and handle pesticides and other chemicals, protect the natural environment and

2014-11-24
Boutique coffee bean certification body 4C Association coffee certification

Boutique coffee bean certification body 4C Association coffee certification

4C certification is a widely accepted management rule in the world, which involves the sustainable development of coffee cultivation, production, processing and other aspects of the supply chain, including social, environmental and economic principles. Coffee practitioners are required to protect biodiversity, protect all kinds of national endangered animals and plants, correctly use and handle pesticides and other chemicals, protect the natural environment and

2015-04-11
4C Coffee Certification, the certification body of boutique coffee beans

4C Coffee Certification, the certification body of boutique coffee beans

4C certification is a widely accepted management rule in the world, which involves the sustainable development of coffee cultivation, production, processing and other aspects of the supply chain, including social, environmental and economic principles. Coffee practitioners are required to protect biodiversity, protect all kinds of national endangered animals and plants, correctly use and handle pesticides and other chemicals, protect the natural environment and

2015-03-14
Introduction to the certification body of fine coffee beans 4C coffee certification

Introduction to the certification body of fine coffee beans 4C coffee certification

4C certification is currently widely accepted in the world, involving coffee cultivation, production, processing and other aspects of the supply chain sustainable development management rules, including social, environmental and economic principles. Coffee growers are required to protect biodiversity, protect various nationally endangered plants and animals, properly use and handle pesticides and other chemicals, protect the natural environment and

2015-10-16
Starbucks doesn't just offer coffee shops.

Starbucks doesn't just offer coffee shops.

I often wonder, do we really know how to taste coffee? Does Starbucks coffee have to be good? Is it reasonable to charge dozens of yuan for a latte or clear card? The answer may be no, but Starbucks is still successful. its success lies not only in changing our drinking habits, reshaping our sense of consumption, but also, more importantly, profoundly affecting our cultural touch. However, this

2015-08-13
Learn about coffee 4C Association Coffee Certification details

Learn about coffee 4C Association Coffee Certification details

4C certification is a widely accepted management rule in the world, which involves the sustainable development of coffee cultivation, production, processing and other aspects of the supply chain, including social, environmental and economic principles. Coffee practitioners are required to protect biodiversity, protect all kinds of national endangered animals and plants, correctly use and handle pesticides and other chemicals, protect the natural environment and

2015-12-02
The Marketing and Management of Nestle Coffee Coffee Brand Management

The Marketing and Management of Nestle Coffee Coffee Brand Management

Perhaps most of the domestic public's understanding of Nestle coffee comes from its well-known slogan. It started. In fact, many people in the industry are also familiar with one of its classic anecdotes, that is, at the beginning of its birth, Nestle Coffee once caused a sales crisis by overemphasizing the convenience (instant) brought about by its technological breakthrough. The reason is that many housewives are unwilling

2015-08-13
4C Coffee Certification body what is 4C Association

4C Coffee Certification body what is 4C Association

4C certification is a widely accepted management rule in the world, which involves the sustainable development of coffee cultivation, production, processing and other aspects of the supply chain, including social, environmental and economic principles. Coffee practitioners are required to protect biodiversity, protect all kinds of national endangered animals and plants, correctly use and handle pesticides and other chemicals, protect the natural environment and

2015-09-01
Starbucks' first coffee master store in South China unveiled

Starbucks' first coffee master store in South China unveiled

Starbucks Guangzhou Spaghetti Store, the first coffee master store in South China, officially unveiled on the 24th. What makes the store special is that it is all served by certified Starbucks coffee masters in black aprons, and the fully upgraded indoor and outdoor environment is even more haunting. Matthew, manager of Starbucks Sand Noodle Shop, said that to obtain the certification of a coffee master, you must undergo comprehensive training and

2014-08-12
The aroma of coffee will float from the free trade zone to the whole world. how do you do that?

The aroma of coffee will float from the free trade zone to the whole world. how do you do that?

The coffee trading center of the Shanghai Free Trade Experimental Zone, which arises at the historic moment from Yunnan-Shanghai business cooperation, has been checked and accepted by the Municipal Commercial Commission, the Municipal Finance Office, the Free Trade pilot Zone Management Committee, and other units. In the near future, it will trade and display from offline to online to the whole world. According to the plan, the coffee trading center of Shanghai Free Trade Zone has coffee electronic trading platform, Internet +, Zhongjia.com trading platform and Coffee Chuang.

2016-08-22
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