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Kent's basic localized marketing strategy: being a marketing colonel

Kent's basic localized marketing strategy: being a marketing colonel

McDonald's 2003 new brand campaign with the theme of my favorite, and a series of aggressive marketing campaigns that followed, didn't seem to stop its old rival, KFC. On December 17, 2004, KFC quietly opened its 1200th restaurant in China [blocked Advertising] in Sanya, Hainan, far ahead of McDonald's 604 restaurants, although China Yum!

2015-08-13
Fast coffee brewing era gun type Italian coffee machine

Fast coffee brewing era gun type Italian coffee machine

Four designers designed this unique gun-shaped coffee pot, which is equipped with a base for a gun-shaped coffee pot with several gun grooves in which people put coffee and a water tank at the handle of the gun. coffee, which can be fragrant everywhere from the muzzle, is very interesting.

2015-09-24
American Fast Food Coffee Culture

American Fast Food Coffee Culture

American fast food coffee culture Americans drinking coffee is like playing a game without rules, with no taboos and no taboos. Americans are dismissive of all kinds of exquisite coffee made by Europeans. Americans drink coffee freely, and at the same time, coffee goes deep into their lives and is difficult to separate, and the influence is so deep that it is not considered a life without coffee. It is said that for the first time

2014-09-12
The global coffee market is bleak, boutique coffee beans are growing fast.

The global coffee market is bleak, boutique coffee beans are growing fast.

According to relevant analysis, global coffee bean prices have taken a turn for the better this year after falling for three consecutive years. However, in many coffee bean markets, only boutique coffee beans can maintain a reasonable price.

2014-06-10
Starbucks plans to open a number of Zhenxuan coffee shops

Starbucks plans to open a number of Zhenxuan coffee shops

Starbucks, the world's largest coffee chain, announced two new types of stores on Friday to meet growing consumer demand for selected coffee, Reuters reported. In addition, Starbucks will open an express store in Manhattan to provide fast services to the city. Stumptown Coffee Roasters, Blue Bottle Coffee, Intelligentsia and other boutique coffee

2014-09-12
The six hazards of Coffee you should be careful when drinking

The six hazards of Coffee you should be careful when drinking

For many office workers, their life is a fast and fast pace, whether it's food or work. There is a lot of fat in these western fast foods, such as hamburgers, French fries, pizza and so on. The study found that healthy people eat a high-fat diet, their blood sugar levels will rise sharply, and if taken with caffeinated drinks will double the increase in blood sugar, reaching diabetic patients.

2016-05-25
Han Huaizong's three waves of Old Coffee and the first Wave of Fast Coffee (1940-1960)

Han Huaizong's three waves of Old Coffee and the first Wave of Fast Coffee (1940-1960)

Let me sum up teacher Han Huaizong's description of the three waves of coffee. The first wave: coffee fast food (1940-1960) the second wave: coffee boutique (1966-2000) the third wave: coffee aesthetics (2003-present) the first wave of coffee (1940-1960) the first wave of coffee fast food was born by war, because coffee culture has been rooted in Europe and the United States for a long time.

2016-07-12
McDonald's and Tim Horton enter North American market

McDonald's and Tim Horton enter North American market

In 2011, many coffee chains in North America were expanding, and several representative companies in the fine coffee industry became Nasdaq leading stocks. China's coffee market also attracted worldwide attention, and many coffee chains increased their investment and expansion speed in China.

2014-05-28
Introduction of mixed Italian coffee beans

Introduction of mixed Italian coffee beans

The Italian coffee maker has enough pressure to force the hot water through the very fine and squeezed coffee powder to absorb the strongest taste of the coffee and then drip it into the cup below. Making the perfect espresso at home is a small challenge in life. To master the secret of brewing, as its original intention, fast, boil fast, drink fast, is the same motto. Make use of first

2016-06-20
The fast, simple and labor-saving coffee-baked chicken can be done in an hour.

The fast, simple and labor-saving coffee-baked chicken can be done in an hour.

Coffee baked chicken (2 people) preparation time: 10 minutes preparation time: 50 minutes ingredients: Qingyuan chicken (about 1000 grams), Brazilian coffee beans 300g seasoning: 1000 grams of pure water, 10 grams of pepper and salt: 1. Wash Qingyuan chicken and set aside, and wrap the coffee beans in gauze. two。 Pour pure water into the pot and bring to the boil, then put in the coffee bean bag. 3. Turn down the fire, and then turn the chicken

2014-08-22
Taiwan chain stores have high caffeine content. Two cups is excessive.

Taiwan chain stores have high caffeine content. Two cups is excessive.

Chain Western fast food restaurants, convenience stores, coffee shops, which one has the most caffeine content? Taoyuan county health bureau recently announced that 32 pieces of black coffee were sampled and sold in may, and random sampling found japanese mister donut doughnuts, 7-11 super merchants, yike and one coffee. Such as black coffee chain, drinking caffeine content of about two cups that is excessive. The Health Bureau has investigated 32 commercial chain fast food restaurants

2015-06-24

"Espresso" means "express" or "fast" in Italian

Espresso means express delivery or express in Italian. Italian coffee is called the root of good coffee. Although the reputation of Italian coffee belongs to Italy, the first Italian coffee machine was simply tried in France, but as we know today, it was successfully developed by the Italians. In Italy, the price of a cup of Italian coffee is controlled by the government.

2014-10-30

"Espresso" means "express" or "fast" in Italian

Espresso means express delivery or express in Italian. Italian coffee is called the root of good coffee. Although the reputation of Italian coffee belongs to Italy, the first Italian coffee machine was simply tried in France, but as we know today, it was successfully developed by the Italians. In Italy, the price of a cup of Italian coffee is controlled by the government.

2015-01-19
Italian coffee, extra quick Espresso, small coffee.

Italian coffee, extra quick Espresso, small coffee.

The practice of Italian coffee originated in Italy, and in Italian, the translated word means especially fast. Coffee is the most popular drink at the moment. Similarly, there are many varieties and brands of coffee, which bring more choices to consumers. However, among the many coffees, the popularity of Italian coffee is very optimistic. According to survey statistics, most of them are consumed.

2015-08-10
Theoretical roasting of coffee beans and the relationship between roasting and high-quality acid effect of inferior chlorogenic acid on coffee quality

Theoretical roasting of coffee beans and the relationship between roasting and high-quality acid effect of inferior chlorogenic acid on coffee quality

In addition to the degree of baking is divided into factions, even the roaster also has a family view. At present, there are two major professional roasters, one is the traditional rolling furnace (Drum Roaster), and the other is the newly developed hot gas furnace (Air Roaster). The former is heated by gas across the bottom of the furnace, while the metal blades in the furnace keep stirring the beans, while the latter bakes the beans with high-temperature hot air flow.

2016-01-23
Starbucks can only be regarded as fast food in coffee in the United States.

Starbucks can only be regarded as fast food in coffee in the United States.

I haven't had Starbucks coffee for a long time, and I always feel that the performance-to-price ratio is not reasonable. The same cup of coffee sells more cheaply in the United States than in China. So unless you have an appointment to meet someone there, you seldom go to Starbucks to buy a cup of coffee to take away. Of course, on the other hand, Starbucks coffee has gradually degenerated into a cup of syrup, a cup of sugar with a little coffee flavor.

2014-08-15
The relationship between Coffee and constellations Coffee and Gemini

The relationship between Coffee and constellations Coffee and Gemini

The dynamic Gemini can easily give people the feeling of acting like the wind, because he acts too fast, thinks quickly, moves quickly, speaks quickly, reacts quickly, and even overthrows himself quickly. most of the fashionable drives in the world are for Gemini, and they like all the new things, so if you want to choose the coffee that suits Gemini, the taste is changeable and changeable.

2015-05-19
Easy to play coffee machine automatic coffee machine is convenient and fast

Easy to play coffee machine automatic coffee machine is convenient and fast

Coffee is one of the most popular drinks in the world. It brings pleasure and excitement to people. With the reform and opening up of our country, the most popular Italian espresso (Espresso), cappuccino (Cappuccino) and Latte milk coffee in the world have also been put on the table of the Chinese people, and are loved by more and more people. The traditional coffee brewing process requires

2015-09-12
Fast coffee brewing Bolang KF520 coffee machine

Fast coffee brewing Bolang KF520 coffee machine

Drinking coffee has a special taste, which can not only refresh the mind, but also reduce muscle fatigue and promote digestive juice secretion. Today, the author introduces a Bolang KF520 coffee machine, which has made a breakthrough both in performance and brewing technology. at present, the price of this coffee machine is 999 yuan, interested friends may wish to pay attention to it. Bolang

2015-07-13
Fast coffee brewing Bolang KF520 coffee machine

Fast coffee brewing Bolang KF520 coffee machine

Drinking coffee has a special taste, which can not only refresh the mind, but also reduce muscle fatigue and promote digestive juice secretion. Today, the author introduces a Bolang KF520 coffee machine, which has made a breakthrough both in performance and brewing technology. at present, the price of this coffee machine is 999 yuan, interested friends may wish to pay attention to it. Bolang

2015-09-24
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