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Key coffee shop experience in hiring good staff

Key coffee shop experience in hiring good staff

Hiring and managing employees is an aspect in which most enterprises invest considerable energy, but the management effect is very limited. Usually, the employment of employees is a passive process, there is no plan in advance, and recruitment is usually started when there is a shortage of staff. This way of dealing with recruiters has set the tone on the relationship between the company and its employees, which is a lack of strategy and

2015-06-23
Lahua milk foam strategy how to hit a jar of milk foam?

Lahua milk foam strategy how to hit a jar of milk foam?

I often see many friends discussing the issue of flower drawing, and some friends have pointed out that the most important thing is to make a good jar of milk foam. I quite agree with this view. To pull flowers well, the most key factor is the milk foam, in fact, the method of flower drawing is relatively simple. So how to make a good jar of milk foam? In fact, this thing can not be taught with words and images.

2015-09-23
South Korean chain brand

South Korean chain brand "Coffee accompany you" overexpanded and caught in a "confidence crisis"

South Korean chain coffee accompanies you in over-expansion and trust crisis Hangzhou's first store closed a few months ago our reporter Zhu Yao was publicly protested by franchisees, many domestic stores have closed one after another, and Korean chain coffee brands with bad news have accompanied you. It has become a hot topic recently. As early as the end of last year, it was caught in frequent shop closures, and coffee was rumored to accompany you facing operational difficulties.

2015-05-15
Preparation for the barista contest

Preparation for the barista contest

What preparations do you need to do for the coffee competition? In the coffee preliminaries, you need to first make a flower for the photographer to take pictures, and the referee will score according to the photos. During the competition, you need to do a regular pull and a creative pull, and if you pass the final round, you also need to make a macchiato. Conventional flower drawing requires you to pull the pattern out of the cup completely with your bare hands, while the creative pull

2016-05-30
Exploding the three factions of Chinese cafes

Exploding the three factions of Chinese cafes

At present, China's per capita coffee consumption is 5 cups per year, which is far lower than that of Japan and South Korea, with an average of about 300 cups per person per year. However, coffee consumption in China continues to grow at an annual rate of 15% to 20%, making it the world's most potential coffee consumer. In the current Chinese market, there are three forces active in China, Europe and the United States, and they are using

2015-09-02
On the Industry Enlightenment brought by the closure of

On the Industry Enlightenment brought by the closure of "Coffee with you"

In the recent period of time, the biggest news in the field of domestic chain franchise is the number of well-known coffee brands that have gone out of business one after another. Many people did not expect that the once amazing expansion momentum of the brand, which once aimed at breaking thousands of stores in 2015 and planning to launch a new third board, had fallen into such a declining situation almost overnight. Besides,

2015-08-06
Fine Starbucks Coffee Fine Starbucks Coffee Price list

Fine Starbucks Coffee Fine Starbucks Coffee Price list

Unlike other multinational companies, Starbucks is one of the few brands that do not take advantage of huge amounts of advertising and promotion. Starbucks brand promotion does not rely on advertising, its consistent strategy is to focus on brand image promotion, all over the world. Starbucks believes that coffee is unlike McDonald's, coffee has a unique culture, sponsorship of cultural activities, Starbucks image promotion is very important. For example, Shanghai used to

2016-05-03
Pacific coffee: how to balance and integrate human touch and standardization?

Pacific coffee: how to balance and integrate human touch and standardization?

Tang Guojiang jumped back from the PE circle to the corporate world. His latest role was as chief executive of Pacific Coffee (PCC). Never heard of PCC? Not your fault. Although PCC is Hong Kong's favorite coffee shop chain brand, there are only 12 directly-operated outlets on the mainland so far. But when the old owner China Resources Group found Tang Guojiang, the latter agreed. 7 July 2010

2014-04-27
Laohua milk foam strategy

Laohua milk foam strategy

I often see many friends discussing the issue of flower drawing, and some friends have pointed out that the most important thing is to make a good jar of milk foam. I quite agree with this view. To pull flowers well, the most key factor is the milk foam, in fact, the method of flower drawing is relatively simple. So how to make a good jar of milk foam? In fact, this thing can not be taught with words and images.

2014-07-24
Coffee shop business plan templates

Coffee shop business plan templates

Coffee is becoming more and more popular. Starting a business, starting from opening a coffee shop, is also a choice for many people. The first step in starting a business is to write a business plan. Friends who want to open a coffee shop are blessed. I recommend a coffee shop business plan to everyone. Coffee has become the darling of more and more people. Starting a business, starting from opening a coffee shop, is also the choice of many people.

2014-08-18
Why do coffee shops train baristas when coffee industry develops?

Why do coffee shops train baristas when coffee industry develops?

It is difficult to talk about how to train baristas in two hours, and there is no time to explain the importance of training baristas. Recently in Vienna, the European Fine Coffee Association (SCAE) convened a conference attended by professionally certified baristas, and I was invited to give a lecture on barista training strategies. I have been a trainer for more than 30 years, from work experience

2015-01-12
Cafe Entrepreneurship guidance Lecture-pre-preparation

Cafe Entrepreneurship guidance Lecture-pre-preparation

Coffee shop is a kind of retail store. Retail is the last link in which goods are transferred to consumers. Due to different operating conditions and contents, a variety of specialized stores are produced, including clothing, food, and food.

2015-08-13
Latte Flower Raiders (Photo)

Latte Flower Raiders (Photo)

First of all, I want to introduce the latte flower! Latte pull flower is divided into two main kinds, the origin of latte pull flower is evolved from cappuccino pull flower, and further development is in the 80-90's Seattle, USA! One is Free Pour, which is to make patterns while pouring milk into coffee (Espresso), which is also the mainstream of latte pull flower at present. the other is

2014-07-24
Coffee consumption in China is rising.

Coffee consumption in China is rising.

The booming coffee market in China will be loved by all coffee practitioners. this reporter| Liu Xuan In the field of capsule coffee machines, Nespresso is a resounding name. However, this Swiss Nestle subsidiary brand did not enter China until 2007, and in eight years, it opened six boutiques in China. Geneva, Switzerland, 1970s

2016-04-26
Hainan: the first rural coffee station in Wanning opens

Hainan: the first rural coffee station in Wanning opens

The reporter learned from the Wanning Municipal Government of Hainan Province on the 21st that the Sheep Lane Coffee Post Station, located at the foot of the Dongshan Ridge of the "first Mountain in Hainan", was opened. This is the first rural coffee post station in Wanning City led by the party branch of Yongfan Village Committee of Wancheng Town, and where villagers take shares in the form of land, in-kind, labor investment, and so on.

2014-07-22
Cafe Entrepreneurship guidance Lecture-Management and Operation

Cafe Entrepreneurship guidance Lecture-Management and Operation

1, the appropriateness of the whole store lighting: we should pay attention to the brightness performance of the competitive store, as well as the effective use of lamps and lanterns. 2, the use of key lighting effect: the effect of store or special display and the use of lamps and lanterns should be appropriate. 3, the shaping of color and store atmosphere: we should grasp the application of the basic tone of the whole store, the color performance of the object suitable for the customer layer and the effect of color matching. 4 、

2015-08-13
Learn from Japan's McDonald's to develop 70 billion of the money-making skills.

Learn from Japan's McDonald's to develop 70 billion of the money-making skills.

In Japan, the same Big McBurger is bought in Tokyo and bought in the countryside of Yamagata Prefecture, but the price is very different. Yukuki Harada, president of McDonald's in Japan, carefully studied the acceptance of prices by customers in different regions and set different prices, miraculously increasing McDonald's revenue by 100 billion yen in times of recession. In the face of the recession of the domestic demand industry, can we only bow our heads? "

2015-08-13
Let coffee accompany you with Korean coffee culture.

Let coffee accompany you with Korean coffee culture.

Some people say that Koreans have a gift for learning what is like and have the ability to accept all rivers and learn from their strong points to make up for their weaknesses in Western culture. Coffee is a good example. South Korea does not produce a grain of coffee, but it ranks among the top coffee consumers in the world. Walking on the streets of Seoul, you will be surprised why the city has so many cafes, exquisite and beautiful, with people coming and going.

2014-04-26
How to draw up a business plan

How to draw up a business plan

For coffee shop operators, the biggest concern in the whole process of operation may be the daily turnover. For the sake of management effectiveness, each cafe often has business goals, and even more detailed targets for location, merchandise and even breakdown, which can be used as a benchmark for measuring daily business performance.

2014-07-28
Chongqing Man Coffee and Longhu Real Estate reach strategic cooperation

Chongqing Man Coffee and Longhu Real Estate reach strategic cooperation

Business Daily reporter Hu Wei Chongqing (real estate) Business News yesterday, Longhu Real Estate and fashion coffee brand Man Coffee signed a strategic cooperation agreement, Man Coffee, the country's first coffee culture experience concept store will be unveiled in Chongqing Longhu Xing Yuehui in early August. This time settled in Chongqing Longhu Xing Yuehui diffuse coffee the country's first coffee cultural experience concept store about 3000 square meters. After opening, customers can stay in the store.

2015-04-29
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