Almost every once in a while, as short as a few weeks, as long as a month or two, there are one or two articles on the Internet that are painstaking, sincere and heartfelt. The writers either stay out of it and stand in a strategically advantageous position. Or speak in person and measure others by themselves, but they are mostly so-and-so gods and immortals who are pseudonyms or have never been heard of in the coffee industry.
2014-06-10 Coffee shop management coffee shop businessAlmost every once in a while, as short as a few weeks, as long as a month or two, there will be one or two articles on the Internet that are painstaking, sincere and heartfelt. The writers either stay out of it and stand in a strategically advantageous position. Or speak in person and measure others by themselves, but most of them are such-and-such great masters who are pseudonyms or have never been heard of in the coffee industry. Their words are sincere, their writing style is fluent, and they talk freely.
2015-01-12 Cafes startups businesses knowledge money almost every once in a while for weeks1. Attach importance to customers and serve customers attentively. The psychology of many customers is that I use your products for good service. I think it's not bad, and it gives you an opportunity to make money. What they subconsciously care about most is your respect and attention to them, so when you communicate with them, the first thing that comes to mind is that I must serve this customer well. How can I make this
2015-01-12 Coffee training teacher should have service consciousness attention customer heartAs a simple coffee addict with little taste, I secretly spent a lot of money at Starbucks behind my husband's back. It's mainly because it's downstairs from my house. Of course, I drink COSTA occasionally. At the same time, as a brand designer, I would like to talk about some purely visual aspects where COSTA is not as good as Starbucks. 1 Starbucks takes the lead in site selection, and the storefront is ordinary.
2016-01-08 Comparison Coffee chain Buck COSTA what different oneFounded in 1971, Starbucks is the world's largest coffee chain, with nearly 21300 stores in North America, South America, Europe, the Middle East and the Pacific. What are the secrets of human desire hidden in the world's most successful coffee shop? The summary is shown in the following picture. Let's talk about it slowly. 1. Cup volume + pricing product function point: add quantity 1 beat 3, but price
2016-07-29 Global success Coffee Lian Buck Price increase catch Sex desire 197The High Energy Lab invited several caffeine lovers to blindly test freshly ground coffee in three foreign convenience stores. In 2005, Japan's NHK TV produced a documentary entitled "the desire to capture 1.3 billion people, the Battle of Chinese supermarkets." Ten years ago, foreign convenience stores such as Lawson, the whole family and 7-Eleven began to compete on a large scale with local brands such as Haode, Kede and Kuaike in Shanghai.
2015-08-05 Coffee blindness comparison foreign capital convenience store fresh mill which one?The following only represents my personal opinion, with the deepening of my understanding of coffee, I am also a little bit in progress, if there is something wrong, welcome to correct. Cut the crap and get to the point:
2014-08-04 Coffee knowledge coffee novice coffee problemSoothing Korean music, log tables and chairs, lovely animal dolls, this belongs to Zoo Coffee's unique coffee shop decoration style is originally for consumers to provide leisure, relaxation, but some consumers are in trouble because of the membership card. A few days ago, the owner of the Zoo Coffee SOHO Hyundai City store ran away, and the stored value cards that consumers used to handle have become waste cards. Joining mode
2015-12-25 Beijing Coffee Industry Information Zoo franchise GuanzhangStarbucks finally made its move. Starbucks recently announced the full launch of its new logo. The mermaid representing Starbucks finally broke through the limitations of the coffee cup and swam to a wider area. Starbucks 'logo in China is gradually changing. A few days ago, Li Jing, public relations director of Starbucks China, told the reporter of China Enterprise News that all coffee cups are now
2016-09-21 Buck develop fall again get lost buck finally move not long ago officially announceAlthough I was only one of the owners of the Great Hidden Cafe, this identity at least brought me from an outsider drinking coffee to a small circle of cafes. From winter to spring, my favorite thing about this industry, from love to love, is to pretend to be a guest and stay quietly for a day there. At my age, a cafe owner is definitely not a childhood ideal. In
2015-08-07 Cafe ideal sexy realistic bonyThis year, my friends often ask me why I want to speed up the opening of stores in times of economic weakness. Do you want to stop? Li Xianglu, director of Axe Coffee China, told reporters that the company has accelerated its expansion this year, with only four stores in Shenzhen at the end of 2011, while six new stores have been opened in Shenzhen so far this year, striving to open three or four new stores in the fourth quarter. Axe coffee.
2014-04-27 Buck Aix Cox COSTA Coffee chain Brand counter trend Open StoreThe economy is slowing down. Have a cup of coffee. When we are looking to expand the industry against the market in a period of economic weakness, the coffee chain is clearly an alternative landscape originating from a foreign land. This new face emerging in Shenzhen Huaqiang North and other business circles is not only a contest between imports and national style, but also the intersection of efficient work and slow-paced life. Freshly ground coffee not only seduces the taste buds of more and more Chinese people, but also sucks.
2016-06-29 Coffee shops blossoming everywhere capital influx throwing money enclosure scale efficiency not yetThe economy is slowing down. Have a cup of coffee. When we are looking to expand the industry against the market in a period of economic weakness, the coffee chain is clearly an alternative landscape originating from a foreign land. This new face emerging in Shenzhen Huaqiang North and other business circles is not only a contest between imports and national style, but also the intersection of efficient work and slow-paced life. Freshly ground coffee not only seduces the taste buds of more and more Chinese people, but also sucks.
2014-04-27 Coffee shops blossoming everywhere capital influx throwing money enclosure scale efficiency not yetIntroduction: MarketWatch reporter CHARLES PASSY (61.99,0.53,0.86%) reveals the top ten secrets of Starbucks (61.99,0.53,0.86%), points out the reasons for their success, existing problems, and gives some advice to consumers. The following is the full text of Percy's commentary: 1. Many coffee fans don't like to own our coffee in 65 countries and regions around the world.
2015-11-23 Buck why do it so successful won't tell you something guide readingCore tip: this year, the total number of Costa stores in China is 344, and its competitor Starbucks has opened more than 1700 stores. Six years ago, Costa opened 2.5 times faster stores in Beijing alone than Starbucks, and Bosmiao, then president of Costa Asia, claimed that it would open 2500 stores by 2018. From a close match to lagging behind Starbucks (Special Reading)
2015-12-08 Costa Kaiquan New concept Buck formation differentiation orientation CafeOpening a coffee shop is a service industry, which is directly related to the health and safety of customers, so the hygienic conditions of coffee shops and clean food are the top priorities. The management organization is very strict in the management of the coffee shop industry. So practitioners must go through the relevant procedures in accordance with the relevant procedures. Here are the projects and their simple steps to deal with these procedures. 1. The main registration project to open a coffee shop should have
2015-04-10 Coffee shop how to handle license open shop processYunnan net (Reporter Fang Min) China's coffee industry has been under the crackdown of foreign multinational corporations. If foreign companies own a general term and use it as a special commodity name, then large companies like Nestl é, you only need to sit and collect coffee shop partner infringement fees, and China's coffee industry will never rise to prominence. When an industry develops to a certain stage, the public
2014-07-25 Coffee industry in China coffee market1. The presentation of the respective expressions and questions of Zhu Kula Coffee 1.1 I remember that it was still the spring of 1995, when Professor Mao Genhai of the former South China Hot farming Academy and I visited Xishuangbanna, Yunnan Province. I had the honor to see the review and prospect of Yunnan coffee development published in the third issue of Tropical crop Science and Technology in 1994 by Huang Junxiong and Zhang Xingcan, Institute of Tropical and Subtropical Economic crops, Yunnan Academy of Agricultural Sciences
2014-12-01 Coffee History Common sense early China introduction expansion Zhu Kula1.1 I remember that it was still the spring of 1995, when Professor Mao Genhai of the former South China Hot farming Academy and I went to Xishuangbanna, Yunnan Province. I had the honor to see Huang Junxiong and Zhang Xingcan, Institute of Tropical and Subtropical Coffee, Yunnan Academy of Agricultural Sciences, published a paper on the development of Yunnan coffee in 1994 in the third issue of Tropical crop Science and Technology, from which we got the information about the earliest introduction of Yunnan coffee.
2015-02-07 China coffee culture Zhu Kula coffee introduction age respective topics1. The presentation of the respective expressions and questions of Zhu Kula Coffee 1.1 I remember that it was still the spring of 1995, when Professor Mao Genhai of the former South China Hot farming Academy and I visited Xishuangbanna, Yunnan Province. I had the honor to see the review and prospect of Yunnan coffee development published in the third issue of Tropical crop Science and Technology in 1994 by Huang Junxiong and Zhang Xingcan, Institute of Tropical and Subtropical Economic crops, Yunnan Academy of Agricultural Sciences
2014-10-14 Coffee knowledge coffee cultivation Chinese coffee