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Opening a big-name restaurant is not only a sideline, but also a way to make money. Let's take a look at the combination of fashion and coffee.

Opening a big-name restaurant is not only a sideline, but also a way to make money. Let's take a look at the combination of fashion and coffee.

Looking back at 2015, many big luxury brands joined the catering industry. At that time, Hong Kong media said: luxury brands experienced a difficult period in China, and price cuts did not work to open restaurants. In fact, these restaurants opened by big brands are not just sidelines. In addition to making the money you spend on food and drink, they also want to use the way of experiential consumption to keep you in the store to buy clothes. Big-name restaurants are everywhere.

2016-01-08
Coffee making method Office 5 minutes quick coffee tips

Coffee making method Office 5 minutes quick coffee tips

How do you make a cup of coffee in five minutes? The simplest and ideal, fast and delicious way: one, the French press pot package: deep, restrained, intelligent and high-quality lifestyle, good at leisure in the busy your best choice two, Electrolux electric American coffee machine package: the most elegant choice of beauty Vietnam pot package: walk in the coffee fashion trend

2015-01-23
Why do coffee shops train baristas when coffee industry develops?

Why do coffee shops train baristas when coffee industry develops?

It is difficult to talk about how to train baristas in two hours, and there is no time to explain the importance of training baristas. Recently in Vienna, the European Fine Coffee Association (SCAE) convened a conference attended by professionally certified baristas, and I was invited to give a lecture on barista training strategies. I have been a trainer for more than 30 years, from work experience

2015-01-12
100,000 yuan coffee shop investment success case

100,000 yuan coffee shop investment success case

Dream Traveler is only more than 30 square meters, fifteen or sixteen seats, daily business hours from 2:00 p.m. to 12:00 p.m., 3:00 p.m. and 9:00 p.m. after the peak business, all full. Among the guests, there are many artists, students from Beijing TV Station and surrounding colleges, and friends who recommend them. Financial statements 8 months back To start your own business, you have to first

2015-08-13
Location of coffee shop (2): campus

Location of coffee shop (2): campus

There are many people who want to open their own small libraries, but few of them succeed in the end, and most of them cannot pass the hurdle of site selection. According to personal irresponsible statistics, more than 95% of people who have plans to open stores eventually miscarry due to site selection. With the rapid development of China's university industry, campus cafes have sprung up not only around the campus, but also on the campus. Especially all kinds of universities

2015-03-12
China Mobile also opened a store and built an O2O model Migu coffee shop.

China Mobile also opened a store and built an O2O model Migu coffee shop.

Migu, an independent subsidiary of China Mobile, set up its first O2O model Migu coffee shop in Suzhou. Migu Coffee Shop integrates the O2O experience platform of coffee culture, comfortable environment and business interaction, which aims to provide users with offline experience and promotion of Migu's Internet business. It is understood that Migu coffee will be from first-class quality food, perfect O2O experience platform, one-stop chain Hugh.

2015-09-21
Starbucks in the community sells coffee and plays with finance.

Starbucks in the community sells coffee and plays with finance.

If you are in Astor Square in Manhattan, New York, you can find three Starbucks around you: one at the entrance of the subway, one across the square, and one next to Barnes & Noble Bookstore.

2014-06-23
The basic elements of a novice running a coffee shop

The basic elements of a novice running a coffee shop

Coffee is an emotional industry, which is gradually sought after by fashionists. it is indeed the best choice for both sides to improve the quality of life while taking into account the pursuit of the taste of life. Therefore, many entrepreneurial cultural people like to run coffee shops, so that coffee shops have a rich humanistic atmosphere, thus making coffee shops more attractive. In fact, it's not that easy to run a coffee shop.

2015-04-10
Why Starbucks is optimistic about the Chinese and Indian markets

Why Starbucks is optimistic about the Chinese and Indian markets

Howard Schultz, chief executive of the Starbucks coffee chain, said Starbucks' business in China has the potential to surpass that of the United States. Starbucks announced on the 26th that it plans to open its first international Starbucks boutique bakery in Shanghai, China, in 2017. American Consumer News and Business Channel (CNBC) quoted Schultz as saying that if one day, the number of Starbucks stores in China

2016-08-24
Catering enterprises discuss how to solve the problem of fierce competition in restaurants.

Catering enterprises discuss how to solve the problem of fierce competition in restaurants.

Last week, Suzhou Wujiang Diamond's well-known chain food square went to Hangzhou to attract investment. Dr. Communication University Of China and Luo Zhenyu, former producer of Dialogue on CCTV, were invited to discuss the hot issues facing the catering industry with the heads of well-known Hangzhou catering enterprises, such as Jin Linglong, Kanda Chuan and Liu Jia Restaurant. It is difficult to open a chain of Chinese food, there is not enough talent, and the house can not afford to rent, what should we do? Listen to Luo Zhenyu

2015-08-13
Pacific coffee: how to balance and integrate human touch and standardization?

Pacific coffee: how to balance and integrate human touch and standardization?

Tang Guojiang jumped back from the PE circle to the corporate world. His latest role was as chief executive of Pacific Coffee (PCC). Never heard of PCC? Not your fault. Although PCC is Hong Kong's favorite coffee shop chain brand, there are only 12 directly-operated outlets on the mainland so far. But when the old owner China Resources Group found Tang Guojiang, the latter agreed. 7 July 2010

2014-04-27
Coffee marketing plan book on the road

Coffee marketing plan book on the road

Preface to the marketing plan book of coffee on the road: the coffee shop on the road is located at the confluence of Zhuxi Avenue and Castle Peak Road. In order to further develop its market potential and improve its reputation and popularity, our Zero Planning Group made a marketing plan for the coffee shop on the road. First, market background: 1. As a provincial capital city, Nanning has a special market position. two。 It is the political economy of Zhuang nationality in Guangxi.

2014-07-26
At the scene of the annual shareholders' meeting: what is Starbucks' plan for the Chinese market?

At the scene of the annual shareholders' meeting: what is Starbucks' plan for the Chinese market?

Today's colorful flags in Seattle and the hustle and bustle of gongs and drums held the annual shareholders' meeting of Starbucks. Shareholder representatives from the United States and around the world are jubilant, tearful and worshiped to hear how Starbucks executives, centered around chairman and CEO Howard Schultz, turn brown coffee into green dollars. The above period of wind and wind

2016-10-13
Knowledge of coffee shop management gives some advice to friends who want to open a coffee shop.

Knowledge of coffee shop management gives some advice to friends who want to open a coffee shop.

Recently, there are many friends who plan to open a shop. It seems that more and more people want to open a coffee shop or bar. It may be that the economic situation is not very optimistic, and they are all willing to do some industry. After all, it is very comfortable to open a bar and coffee. Eating cake, drinking coffee, reading books, pretending to be literary and artistic style, feeling the beauty of life. But have you ever thought that when you eat cake and drink coffee

2015-03-09
Some suggestions on opening a coffee shop

Some suggestions on opening a coffee shop

Recently, there are many friends who plan to open a shop. It seems that more and more people want to open a coffee shop or bar. It may be that the economic situation is not very optimistic, and they are all willing to do some industry. After all, it is very comfortable to open a bar and coffee. Eating cake, drinking coffee, reading books, pretending to be literary and artistic style, feeling the beauty of life. But have you ever thought that when you eat cake and drink coffee

2014-06-04
Starbucks opens seven selected coffee shops in China and the black coffee market is expected to make a breakthrough.

Starbucks opens seven selected coffee shops in China and the black coffee market is expected to make a breakthrough.

According to the Economic Voice of the World, Starbucks has a new strategy in China. Today, they have opened seven new Zhenxuan coffee stores in Beijing, Shanghai, Guangzhou and Shenzhen. Zhenxuan coffee stores are Starbucks' top coffee suppliers. They generally sell the top 3% coffee beans that Starbucks buys in the world, and Hawaii Cauka is the first to be listed in the Chinese market.

2016-06-08
Brief introduction of Nestle Coffee Brand

Brief introduction of Nestle Coffee Brand

Nestle Coffee Nestle Coffee originated in 1930. When the Brazilian government came into contact with Nestl é, coffee authority Max Morgentel immediately set out with his research team to develop a way to mix with water while maintaining the original flavor of the coffee juice. After seven years of research in a Swiss laboratory, they finally found the answer. Nestle Coffee is now known all over the world.

2015-08-05
Five Questions You Should Consider Carefully When Running a Coffee Shop

Five Questions You Should Consider Carefully When Running a Coffee Shop

Many coffee aficionados around the world hope to one day own their own coffee shop, serve a refreshing drink to customers, and live happily ever after. But only a handful of visionary coffee dreamers think seriously about running a successful cafe. Many start-ups seem overly obsessed with coffee quality and store decor, though

2016-03-15
An exclusive interview with Starbucks Chairman Howard Schultz

An exclusive interview with Starbucks Chairman Howard Schultz

Mr. Howard Schultz, chairman of Starbucks, joined Starbucks Coffee as director of operations and marketing in 1982, when the company had only four branches. In August 1987, Mr. Howard Schultz bought Starbucks Coffee. In June 2000, Mr. Schultz, who was already chairman, began to serve concurrently as the company's chief global strategy.

2015-04-09
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