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Starbucks collided with McCoffee.

Starbucks collided with McCoffee.

Last year, consumers who prefer pumpkin-flavored coffee have already tasted the benefits of Starbucks pumpkin-flavored Frappuccino packaged drinks launched on Costco. This year, in an effort to catch up with these sweet lovers, Starbucks announced another limited edition of pumpkin-flavored latte K-cup drinks. It is accompanied by pumpkin-flavored Via instant coffee bags. In the meantime, if you don't mind the big

2016-08-15
Multinational food giant Yunnan grabs

Multinational food giant Yunnan grabs "beans"

Su Bo, president of Nestl é Greater China, revealed on April 2 that Nestl é will invest 100 million in warehousing and testing facilities in Pu'er, Yunnan Province, which will become its largest coffee cultivation training base. At the same time, the first coffee grower support center in Asia by the international coffee chain Starbucks opened in Pu'er, Yunnan Province, as early as four months ago. In addition, the early stage has entered

2014-04-27
Open up the blue ocean market in the fierce coffee market

Open up the blue ocean market in the fierce coffee market

Now, as long as you turn on the TV or read the newspaper, or surf the Internet, you will inevitably see all kinds of advertisements about coffee coming. It is undeniable that after the cultivation of the market and the distribution of more than 20 years of reform, China's coffee consumption market is rising rapidly. Coffee brands represented by Starbucks and Shangdao have carried out carpet extravagance in the Chinese market.

2015-08-13
Introduction to the flavor and taste characteristics of sweet and light Colombian coffee manor

Introduction to the flavor and taste characteristics of sweet and light Colombian coffee manor

Roasted coffee beans will release a sweet aroma, with sweet in the acid, bitter in the flat quality characteristics, because of the appropriate concentration, it is often used in high-grade mixed coffee. Colombian coffee exudes a light and elegant aroma, not as strong as Brazilian coffee, not as sour as African coffee, but a sweet fragrance, low-key and elegant. Its unique place

2016-09-12
9 reasons why you should date a barista

9 reasons why you should date a barista

What on earth makes baristas so attractive? Maybe it's because they are always happy and smiling all the time, maybe it's because of their unwavering affection for coffee. Watching them tighten their faces and concentrate on pulling beautiful patterns on the coffee, it is so sexy and charming! We summed up nine reasons why baristas are better than your lattes

2015-10-24
Coffee character: sun Quanxiu, champion of the barista contest

Coffee character: sun Quanxiu, champion of the barista contest

Sun Quanxiu's wonderful performance in the competition attracted a lot of spectators' coffee. As a foreign drink introduced into China from the West, it is widely welcomed in bustling Chinese cities. Today's coffee culture is not only the representative of Western culture, but also carried forward and sublimated in the hot land of China. Sun Quanxiu said: nowadays many Chinese people drink coffee, just like drinking tea.

2015-10-23
The second lesson of TBC preparation: the necessity of a team

The second lesson of TBC preparation: the necessity of a team

Many people say that the competition is about resources, but the fact is that many contestants do not have much room to try (improper attempt can also be said to be profligate) in terms of money, time and conditions, so I think the team is a direction worth trying. I thought about it for a lot of time.

2015-10-23
With engineering background, I want to have coffee and cooperate with May Day.

With engineering background, I want to have coffee and cooperate with May Day.

The source of coffee industry not only extends from engineering to restaurants, but also cooperates with different brands, including May Day. (courtesy of Lin Meiyuan) Click: if you have your own coffee shop, you will cooperate on May Day; you will win the first place abroad by making chocolates by machine; and you will enjoy your favorite wine every day with a starting salary of 36K. Is it "people like to have a good life"? In the past, most people had high labor and low income.

2015-04-22
The new army of Chinese beverage retail coffee accompanies you to blow the trumpet.

The new army of Chinese beverage retail coffee accompanies you to blow the trumpet.

It is only in the last decade that Chinese people have gone from knowing coffee to loving it. In the past ten years, with the popularity of coffee culture and the entry of various brands, the coffee industry has shown a lively scene in the market. We can find that the coffee consumer group is gradually growing, the coffee culture is gradually forming in the inland cities, and the domestic coffee consumption market continues to expand every year.

2014-06-11
Drinking coffee must start with raw coffee beans.

Drinking coffee must start with raw coffee beans.

The Espresso boiled at the ideal water temperature is dark reddish brown, and the foam is mottled dark brown (the Italians call it el tigre), and the foam thickness should be more than 4mm. On the whole, large coffee beans can produce better coffee. In the case that the quality of coffee beans is now fully mastered, the first skill problem to be dealt with is blending.

2015-05-11
How long can the cafe opened by China Mobile last?

How long can the cafe opened by China Mobile last?

Sinopec sold gas stations to China Mobile to open cafes, we have seen once again, in the rapid development of the Internet economy today, the value of physical channels is not decreasing, but increasing. China Mobile has opened a cafe. It must have shocked a lot of friends. In fact, it is not surprising that since coffee sellers can enter the communications operation, it is only one for the operator to open a coffee shop.

2015-09-22
The top ten coffee chains that influence the world are in China.

The top ten coffee chains that influence the world are in China.

Top Ten Coffee chains affecting the World since 1999, some international coffee chains, which are regarded as rebels but never lack of ambition, have broken through the shackles and set an example for China's coffee chains. Starbucks has opened more than 430 stores in Greater China, including Hong Kong, Taiwan and Macau, of which about 200 are on the mainland. Cana

2014-05-29
Honduras New Deal Cuts Coffee Production Size

Honduras New Deal Cuts Coffee Production Size

Specialty coffee is also known as specialty coffee. It refers to coffee made from green beans with excellent taste characteristics grown in a few extremely ideal geographical environments. Depending on the particular soil and climatic conditions in which they are grown, they have outstanding flavors. This type of coffee is carefully selected and graded for its hard texture, rich taste and wind.

2016-06-19
Honduras New Deal to reduce the size of coffee producing areas boutique coffee beans

Honduras New Deal to reduce the size of coffee producing areas boutique coffee beans

Everything happens for a reason, the berries believe. What you sow, you reap. Because it is now; it is the future. And we can't predict what the future results will be, so grasp the "cause" of your own species, cherish what you have in front of you, and if you want to change, there will be different results. So don't forget the original heart, stick to yourself. After all, whether the "fruit" is good or bad, the process of heart is worthy of praise.

2016-05-05
Computer to Coffee Machine Coffee Machine Conversion Project

Computer to Coffee Machine Coffee Machine Conversion Project

Coffee drinkers have probably heard of Starbucks, the most successful vertically integrated business that builds on reroasted coffee beans and moves into cafes, bottling coffee drinks, coffee ice cream, cafe scene CDs and retail home coffee machines. In fact, Starbucks 'success does not lie in the excellent quality of its coffee, but in the relaxed and warm atmosphere.

2015-10-23
Brainstorming in coffee shops

Brainstorming in coffee shops

Last week, 3W Cafe officially entered Dongguan. We sent questionnaires to more than 900 post-90s generation to investigate their views on our new interest-based social tool. We are an intelligent brain tailored for traditional household appliances. We want to build a public welfare supermarket chain based on Internet O 2O thinking. In a cafe in Dongguan Tian 'an Digital City,

2014-12-29
Can McDonald's Coffee challenge Starbucks Coffee?

Can McDonald's Coffee challenge Starbucks Coffee?

What do you think of a brand that is not a coffee attribute and suddenly sells coffee? Most of the reaction was strange, why did he sell coffee? Can he ever sell Starbucks? Maybe we all think it's impossible, but in fact, the brand has made a move in the market. A brand that does not sell coffee has launched a challenge to the core brand that sells coffee, and has led to the emergence of the other side.

2015-08-13
Starbucks'

Starbucks'"black apron" strategy

In the New World (600628, stock bar) mall, which is regarded as a landmark of Chongwenmen in Beijing, Starbucks and McCoffee are only 30 meters apart, as well as two COSTA restaurants and a Pacific Coffee (601099, stock bar) nearby. This is a microcosm of Starbucks' current situation, and it is difficult for this Chinese coffee culture mentor to continue to monopolize China's chain coffee market.

2014-08-15
The basic knowledge of coffee machine transforms a computer into a coffee machine

The basic knowledge of coffee machine transforms a computer into a coffee machine

Coffee lovers may have heard of Starbucks, the most successful vertical conglomerate based on heavy-roasted coffee beans, followed by cafes, bottled coffee drinks, coffee ice cream, caf é scene CD records and retail household coffee machines. In fact, Starbucks' success does not lie in the excellent quality of its coffee, but in a relaxed and warm atmosphere.

2015-07-16
Baoshan Xinzhai Coffee is a force that can not be ignored.

Baoshan Xinzhai Coffee is a force that can not be ignored.

Yunnan is the colorful Yunnan to the south of Caiyun. another saying is that it is located in the south of Yunling. Yunnan is the only coffee producing area in China, with unique climate and changeable geographical environment, growing multi-level coffee, which can be regarded as unique among the coffee producing areas in the world. For Yunnan, there are many business cards that can be represented, such as Pu'er tea, Yunyan, Lijiang, Dali and so on.

2015-01-22
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