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How to run a coffee shop

How to run a coffee shop

My friend has just opened a coffee shop, but he doesn't know anything about marketing, so the business is not very good. Ask us what to do after we have implemented a series of programs after investigation and analysis, the effect is significant and briefly introduce the flow system, tracking system, and transfer to the introduction department! Since the improvement of the flow system, the number of customers has increased significantly, and the flow system uses relevance, business cooperation, opinion leader marketing, and pursuit.

2016-10-06
Elephant shit coffee is becoming more and more popular. A cup costs more than 80 yuan.

Elephant shit coffee is becoming more and more popular. A cup costs more than 80 yuan.

After Kopi Luwak, drinking elephant shit coffee has become a new fashion. According to the Daily Mail of June 10, luxury hotels in the Qingsheng Anatara scenic spot in Thailand sell hot shit-like coffee to tourists. This special coffee bean is discharged after 17 hours of fermentation in the digestive tract of the elephant. With a hint of caramel and chocolate mixed aroma, give tourists a unique luxury

2015-06-15
Boutique coffee costs only 9.9 yuan. is it messing up or breaking it up?

Boutique coffee costs only 9.9 yuan. is it messing up or breaking it up?

Since entering the Chinese market, as a refreshing functional drink, the price of boutique coffee has reached a world wide. But things seem to be changing. Three years ago, Seesaw, founded in Shanghai, brought down the price of boutique coffee to 25 yuan, which caused controversy in the industry. now, as a troublemaker, Never Coffee in Beijing has reduced the price of its boutique coffee to 9.9 yuan.

2016-10-12
An Analysis of the important factors leading to the High Price of Coffee

An Analysis of the important factors leading to the High Price of Coffee

Leaving aside the glory of Shanghai before liberation, the real development of the coffee industry in Shanghai, including the whole country, is only 10 years. Ten years ago in the millennium, China's first Starbucks officially opened in Beijing, which also opened a golden decade for the development of China's coffee industry. Costa, The Coffee Bean Tea Le and other chain stores have sprung up all over the country.

2015-04-03
Starbucks coffee beans are produced in Yunnan at a low cost

Starbucks coffee beans are produced in Yunnan at a low cost

On the streets of Pu 'er, a small city on the southwest border, Phoenix flowers were blooming brilliantly in the sunshine. In Dakaihe Village, less than 30 kilometers away from the city, the sky constantly churns with distant thunder. Under the low cloud curtain, 79-year-old Yang Jinhua is sheltering from the rain next to a coffee tree with green fruits. She is one of the oldest coffee farmers in this coffee village adjacent to Xishuangbanna. 300 kilos of home-grown harvest a year

2016-08-12
Yunnan coffee is good, and the purchase price rises to 22 yuan / kg.

Yunnan coffee is good, and the purchase price rises to 22 yuan / kg.

Yunnan Coffee Industry Association announced that since the beginning of this year, the price of coffee futures has continued to rise, and has now exceeded 170 cents / lb. as a result, the purchase price of coffee in Yunnan has risen to 22 yuan / kg, close to the historical average.

2014-05-28
What kind of sparks will happen when coffee beans encounter the Internet?

What kind of sparks will happen when coffee beans encounter the Internet?

Original title: what kind of spark will happen when coffee beans encounter the Internet? It is reported that Shandong Taishan Commodity spot Trading Co., Ltd. (hereinafter referred to as Taishan spot) will newly launch Akka coffee beans (raw beans) on the sale and trading system on August 10, 2016. the first day issue price is 9.8yuan / 10g and the commodity trading code is 977002. Shandong Taishan Commodity spot Trading Co., Ltd. is based on "

2016-08-13
Starbucks occupied Pu'er and tea farmers turned into coffee farmers.

Starbucks occupied Pu'er and tea farmers turned into coffee farmers.

Pu'er City, Yunnan Province, which gets its name from tea, has become the most widely planted and most productive coffee producing area in China in recent years. Local farmers say that since growing tea and crops is not as profitable as growing coffee, they have planned to switch to coffee after the wheat harvest.

2014-05-29
Global Business Classic: a Cafe with 78 shareholders

Global Business Classic: a Cafe with 78 shareholders

78 shareholders gathered together to build a cafe with good institutional design, respect for democratic proceedings, mutual trust and tolerance. The cafe is flooded. Please come and help the shareholders in Beijing. At 10:00 in the evening on November 9, many people's cafes sent the first message for help on Weibo. The flood was opened by this group of young people who came together because of the coffee shop.

2014-06-04
Why does coffee become so

Why does coffee become so "high-end" in China? one cup a day is a luxury.

Abroad, cafes are the preferred place to talk about things. [Heilongjiang Internet Radio and Television] in recent years, coffee shops have become the preferred place for young people to chat and relax. However, some industry insiders said that at present, people in Ice City walked into the coffee shop only out of curiosity. What is the coffee culture like in foreign countries? Recently, the reporter interviewed two Chinese who have been living abroad for a long time by telephone. The United Kingdom

2015-01-12
The price of coffee in Yunnan is at a low ebb

The price of coffee in Yunnan is at a low ebb

Yunnan coffee has ushered in a new round of harvest season. 17.9 yuan / kg this is the opening price offered by international coffee companies to buy coffee beans locally in Yunnan at the end of November.

2014-07-14
Open a coffee shop to analyze how to play a personal investment coffee shop from a marketing point of view.

Open a coffee shop to analyze how to play a personal investment coffee shop from a marketing point of view.

I have a dream of a cafe, which has nothing to do with mass entrepreneurship and innovation. I just have a little coquettish feelings, and I believe you also have one. But from idea to plan, from plan to action, from action to realization, there are as many variables as there are choices in the middle. The first problem you encounter may be: self-owned or to join. What Nei Shenjun shared today is

2016-04-23
The characteristics of Kopi Luwak the price of Kopi Luwak A brief introduction to Kopi Luwak

The characteristics of Kopi Luwak the price of Kopi Luwak A brief introduction to Kopi Luwak

Prices vary from place to place, the information I checked before: the normal price of authentic Kopi Luwak coffee beans is about 2500 yuan per pound (454grams, already roasted). Some shops are fake goods will be much cheaper, about a thousand, some are hardcover versions from 45,000 to 11000 pounds have a cup of coffee normally use 10 grams of coffee beans. That is, the material cost of a cup is 55 yuan, including the store.

2016-05-05
Analysis on the Development trend of domestic Coffee Industry in Chinese Coffee Industry Market

Analysis on the Development trend of domestic Coffee Industry in Chinese Coffee Industry Market

From the analysis of coffee production and consumption at home and abroad, we can see that the supply and demand of coffee in the world is basically balanced, but the supply of high-quality products still exceeds the demand. In order to meet the needs of the market, the foreign coffee growing industry tends to develop high-quality small-grain coffee. The demand for coffee in the domestic market is increasing, and there is a large gap between supply and demand. Therefore, our country still needs to import coffee raw materials and coffee products every year to meet the needs of the market. Yunnan

2014-12-29
Taichung promotes 10 kinds of creative coffee, and there are cafes all over the city.

Taichung promotes 10 kinds of creative coffee, and there are cafes all over the city.

Taichung City recently actively marketed Taichung Coffee. On the 22nd, 7 manufacturers came up with 10 kinds of Taichung Coffee with local materials and ideas. A press conference was held at the zhengfu Taiwan Avenue Municipal Building in Taichung City. The scene was filled with strong coffee fragrance. It also played a trailer for a micro-film with coffee and love as the theme to discover love's coffee shop, creating a city cafe and finding something that everyone loved.

2016-06-13
Spoil the boutique coffee? New trend of Never Coffee canned products selling coffee for only 9.9 yuan?

Spoil the boutique coffee? New trend of Never Coffee canned products selling coffee for only 9.9 yuan?

Wen / Zhang Yiting Lu Wenbing since entering the Chinese market, as a refreshing functional drink, the price of boutique coffee has reached a high price all over the world. But things seem to be changing. Three years ago, Seesaw, founded in Shanghai, brought down the price of boutique coffee to 25 yuan, which caused controversy in the industry. now, Beijing's Never Coffee is using its boutique coffee as a troublemaker.

2015-12-16
China's coffee market is expected to reach 300 billion yuan in 2020.

China's coffee market is expected to reach 300 billion yuan in 2020.

In recent years, more and more Chinese people begin to taste western drinks on the tip of their tongue. On November 10th, foreign media reported that senior officials at Volcafe, the coffee division of British commodities trader EDF Man, said that China's annual coffee production would double in the next five years, and that production might increase again if there was sufficient demand and prices could make farmers profitable. This year's nationwide shopping

2014-11-25
Now it's impossible for coffee shops to sell only coffee.

Now it's impossible for coffee shops to sell only coffee.

It doesn't seem to be a good choice to start a coffee shop. There are plenty of single-handed coffee shops in this Red Sea market, not to mention coffee vending machines in coffee chains such as Starbucks and convenience stores.

2014-07-12
Exquisite Kopi Luwak price how much is a cup of Kopi Luwak

Exquisite Kopi Luwak price how much is a cup of Kopi Luwak

Prices vary from place to place, the information I checked before: the normal price of authentic Kopi Luwak coffee beans is about 2500 yuan per pound (454grams, already roasted). Some shops are fake goods will be much cheaper, about a thousand, some are hardcover versions from 45,000 to 11000 pounds have a cup of coffee normally use 10 grams of coffee beans. The material cost of one cup is 55 yuan, including the store.

2016-05-03
The Perspective of crowdfunding

The Perspective of crowdfunding "double-edged Sword" from "hundreds of shareholders in a Coffee Shop"

The host said that if a person takes out thousands or tens of thousands of yuan, he can become one of the owners of a restaurant or teahouse or coffee shop. The crowdfunding model makes many dedicated people realize their boss's dream. If 2014 is the first year of crowdfunding, then this entrepreneurial model has grown by leaps and bounds this year. JD.com and Ali have tried the water to set up equity crowdfunding platforms, and traditional securities firms are also gearing up to get a share.

2015-06-08
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