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Coffee machine common sense true and false hario siphon pot comparison total strategy

Coffee machine common sense true and false hario siphon pot comparison total strategy

Japanese hario is the first choice for siphon pots. What's so good about it? In addition to exquisite workmanship, the last step of siphon production is to use a cold wet cloth to cool the next pot. This step is to prevent the high temperature of the next pot from causing the reflux coffee to zoom and affect the taste. Domestic glass may crack because of instant cooling. This is rarely the case with Japanese products. Also because of the excellent quality and reputation of hario, it leads to

2014-11-08
Starbucks' new five-year plan: the number of stores in China will double

Starbucks' new five-year plan: the number of stores in China will double

Coffee giant NASDAQ:SBUX (Starbucks) recently released a five-year plan to set performance targets for 2019 and put forward seven development strategies. Starbucks CEO Howard Schultz told investors that the company's revenue will reach $30 billion in 2019, double that of fiscal 2014. In addition, Starbucks will have highlights such as product diversification, night experience, digitization and so on. Starbucks China

2014-12-09
New business strategy: drinking coffee and learning English

New business strategy: drinking coffee and learning English

Seeing that Zhongshan lacks a relaxed and natural English learning environment, some educational institutions timely launched the program of "eating and drinking coffee, learning English easily", allowing students to chat with foreign teachers while drinking coffee, so as to improve their English conversation.

2014-06-04
The strongest LINE Cafe eating and drinking strategy in history

The strongest LINE Cafe eating and drinking strategy in history

Recently, nothing is more popular than the LINE Cafe, which officially opened on July 31. With the excellent location and the super cute LINE family, the hearts of all the people of Shanghai have been firmly grasped. I have seen all kinds of news about this store, but I still don't know how to choose the most important food! So the editor couldn't stand it. He went to LINE Cafe as soon as possible to bring you all.

2015-08-01
Eleven pricing strategies that confuse consumers

Eleven pricing strategies that confuse consumers

There are two main reasons why this trick works: first, consumers don't know how much goods cost, so we rely on parts of our brains that are not strictly quantitative; and second, although people spend limited dollars, but we make decisions based on clues and semi-thoughts that add up to math blindness. You walk into a Starbucks and see that the store is right

2014-08-14
Peru to buy coffee strategy Peruvian Macca how much to eat Peruvian Maka what is the function of Macca coffee

Peru to buy coffee strategy Peruvian Macca how much to eat Peruvian Maka what is the function of Macca coffee

The rising star of the coffee industry, Peruvian coffee as a rising star of the coffee industry, Peruvian coffee is gradually opening up its popularity and entering the international market. Peruvian coffee has always been used as one of the stable and mellow mixed beans of comprehensive coffee. Peruvian coffee has a mellow taste and the right acidity, and this lukewarm coffee attitude has made more and more people like it. Peru lies in the west of South America

2016-04-26
Coffee beans are cheaper, why are Starbucks prices still rising?

Coffee beans are cheaper, why are Starbucks prices still rising?

Starbucks is not a place to drink cheap coffee. It sells experiences, not goods. For a long time, Starbucks' marketing strategy has been very successful, attracting thousands of customers and giving its stock a steady return. But this summer, the company's strategy put it in an awkward position: coffee bean prices fell in the global futures market, Starbucks

2015-08-25
Korean coffee increases the pace of expansion

Korean coffee increases the pace of expansion

Korean coffee shops such as Coffee Coffee, Man Coffee and Zoo Coffee, which were the first to enter China, have successfully achieved rapid expansion, but this is only the beginning of the overall expansion of Korean brands.

2014-09-01
Ten pictures give you an instant understanding of the digital world of coffee brands.

Ten pictures give you an instant understanding of the digital world of coffee brands.

At present, there are about 200 to 250 million potential coffee consumers in China, which is on a par with the market of the United States, the world's largest coffee consumer. The huge consumer market brings more opportunities. If you want to get a piece of the coffee market, the first thing to do is to understand the market.

2015-09-17
freaking awesome! Haagen-Dazs opened the world's first coffee shop next to Starbucks.

freaking awesome! Haagen-Dazs opened the world's first coffee shop next to Starbucks.

Haagen-Dazs also wants to turn his store into a social space, and selling coffee is their first step. On May 8, Haagen-Dazs opened the world's first coffee shop in Shanghai, China, and its coffee strategy was further implemented. The coffee shop in Haagen-Dazs is an upgrade of the original ice cream shop. It is located at the entrance of the pedestrian street on Nanjing West Road in Shanghai, and there is one next to it.

2015-05-09
Introduction of Colombian coffee flavor and taste Hope Manor in the Andes

Introduction of Colombian coffee flavor and taste Hope Manor in the Andes

In the early 1960s, the Colombian Coffee producers Association developed a strategy to distinguish Colombian coffee from coffee from other producing areas, so it was necessary to explain to consumers what makes our coffee different. Juan Diz was created against this background, and he introduced consumers around the world to the arduous manual production process of coffee and the needs to produce high-quality coffee.

2016-07-13
2016 Zoo Coffee ZOO COFFEE layout Development of Korean Coffee style franchise Coffee Industry

2016 Zoo Coffee ZOO COFFEE layout Development of Korean Coffee style franchise Coffee Industry

Promote the diversified development of direct stores and seek to go to Hanhua Road Zoo Coffee (ZOOCOFFEE) recently released a new corporate strategy for 2016. It is reported that Zoo Coffee will close the franchise channel, will not add new franchisees, is limited to regional provincial agents and existing franchisees, and will mainly promote direct stores in the future. In addition, Jin Jianyou, chairman of Zoo Coffee (ZOOCOFFEE), also said that picking

2016-01-20
It may be difficult to increase coffee production in Jamaica.

It may be difficult to increase coffee production in Jamaica.

Abstract: Japan's economy is in a quagmire, unable to import so much coffee, so that Jamaica has to implement a diversification strategy to export surplus coffee. At this time, Hurricane Sandy brought berry borer and leaf rust, and production dropped from 600000 barrels 15 years ago to 240000 barrels today. Grant, manager of the Blue Mountain Mavisban Coffee Factory, said that due to poor control of berry borer and leaf rust,

2015-04-10
Coffee shop marketing operates in cafes on social platforms.

Coffee shop marketing operates in cafes on social platforms.

In the past few years, social platform has become a buzzword, but not many business owners really understand its meaning and learn to tap its potential. Restaurants and cafes often realize the need for social platforms, such as Weibo, Renren, Dianping, Wechat, Momo and Meipai. But they don't think deeply about why and how to use social platforms, and they don't know.

2015-09-06
The siphon pot of the whole strategy of brewing small grains of coffee

The siphon pot of the whole strategy of brewing small grains of coffee

Features: the brewed coffee has good aroma and high mellowness. Corresponding coffee beans: non-heavily roasted single coffee beans and mixed coffee beans, such as Blue Mountain, Colombia, Brazil, etc. Adapt to the crowd: people who pursue the quality of coffee, are not afraid of the trouble of washing pots, and are full of the spirit of continuous exploration. Preparation materials: 1) an appropriate amount of pure water; you can use the kind of pure water used in household drinking fountains or

2014-10-29
It may be difficult to increase the output of Jamaican coffee.

It may be difficult to increase the output of Jamaican coffee.

Japan's economy is in a quagmire, unable to import so much coffee, so that Jamaica has to implement a diversification strategy to export surplus coffee. At this time, Hurricane Sandy brought berry borer and leaf rust, and production dropped from 600000 barrels 15 years ago to 240000 barrels today. Grant, manager of the Blue Mountain Mavisban Coffee Factory, said that due to poor control of berry borer and leaf rust, the global coffee market

2015-08-13
Nilu Coffee surpasses Starbucks

Nilu Coffee surpasses Starbucks

Although Starbucks is sweeping the world, a small company, which competes with it in the UK, has not been defeated, but has stood out. The return on assets has surpassed Starbucks for four years in a row, the store has expanded at an average annual rate of 38%, and its share price has risen 15 times in three years. The reason is that it implements the essence of the industry excavated by Starbucks: experiential consumption. It turns out that if a small company has a thorough grasp of the industry,

2014-04-27
On the Strategy of Coffee Operation from the Perspective of Culture

On the Strategy of Coffee Operation from the Perspective of Culture

The phenomenon of "homogenization" of urban construction is very serious, no matter where the city is almost the same buildings, the same streets, the loss of its due characteristics.

2014-06-05
Top mocha pot BRIKKA complete strategy hand claimed to be the only mocha in the world that can make crema

Top mocha pot BRIKKA complete strategy hand claimed to be the only mocha in the world that can make crema

BRIKKA is a mocha pot that breaks away from tradition. Coffee players can't put it down with various improved designs, but no one teaches how to use it correctly, which makes people love and fear BRIKKA. Here, we savages reveal that we provide a series of articles, in which the authors use the most difficult 4-person pot in the history of BRIKKA---. I hope I can give you some help.

2016-05-09
How to make good use of Social Network platform in Cafe

How to make good use of Social Network platform in Cafe

In the past few years, social platform has become a buzzword, but not many business owners really understand its meaning and learn to tap its potential. Restaurants and cafes are often aware of the need for social platforms such as Facebook, Instagram, YouTube and Twitter. But they didn't think deeply about why and how to use the social platform, and they didn't know him.

2015-06-23
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