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Explore the way of coffee shop management in different places

With the rapid development of economy and frequent international exchanges, coffee consumption in China shows attractive prospects. Some data show that China's coffee consumption market has great potential and considerable growth momentum. To a strange city, if you want to observe the consumption level of the city, want to explore the cultural taste of the city, coffee shop is a place that can not be ignored. I'm not home,

2015-08-13 Go south visit north explore everywhere cafe business way

Starbucks VS McDonald's: who touched whose coffee?

McDonald's selling coffee at a high price is just a measure to add a product and make a higher profit. Starbucks coffee with Hamburg and low price promotion can compete with McDonald's in the short term, but it may hurt its strategic positioning. Coffee pope encounters cross-border competition from the king of fast food, and a top contest has opened Starbucks VS McDonald's: who touched whose coffee? ■ Wen / Liu Yong

2015-08-13 Buck McDonald's moved whose coffee?

Convenience of location is a major consideration for consumers in coffee chain market research

Facing the intense competition in coffee industry, and the media constantly hyping and consumer pursuing popular mentality, many new brands are constantly entering, and at the same time driving the popularity of new culture, and the differences between brands are becoming smaller and smaller, in such a competitive market, how to shape their own style is necessary, so this group adopts case study method, aiming at seven chain coffee operators to do in-depth interview

2015-09-06 Coffee Chain Market Research Location Convenience Consumers Major Considerations Factors

[JMedia] the coffee in Zhongguancun Entrepreneurship Street is cold and there is no way out.

Only those who are rooted in the street know that the cold wind is blowing under the lively appearance of Zhongguancun Venture Street. The impact of capital winter on Entrepreneurship Street is obvious, but it is still Yan'an for entrepreneurs all over the country. For entrepreneurs, there is no way out. In this 220-meter street, life and death are staged alternately, dreams and reality knead the face of an era. 1. Deserted and deserted

2015-12-07 JMedia Zhongguancun Entrepreneurship main Street Coffee Cool Entrepreneurship Road No

Cafe Entrepreneurship guidance Lecture-Management and Operation

1, the appropriateness of the whole store lighting: we should pay attention to the brightness performance of the competitive store, as well as the effective use of lamps and lanterns. 2, the use of key lighting effect: the effect of store or special display and the use of lamps and lanterns should be appropriate. 3, the shaping of color and store atmosphere: we should grasp the application of the basic tone of the whole store, the color performance of the object suitable for the customer layer and the effect of color matching. 4 、

2015-08-13 Cafes entrepreneurship guidance lectures management operation