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New layout of the market! Wang Pin and Dingwang cross-border selling coffee 85 degrees C push the second generation store to meet the challenge.

New layout of the market! Wang Pin and Dingwang cross-border selling coffee 85 degrees C push the second generation store to meet the challenge.

(the writer Wen Lin claps) there are many new choices for drinking coffee! Well-known chain catering groups actively rush the coffee market, and those in the affordable coffee industry have also launched second-generation stores to compete for market cakes. Who loses and who wins depends on the choice of consumers. There are more than 5 million coffee drinkers in Taiwan, creating 13.5 billion yuan of business opportunities every year. In order to compete for big cakes in the market, chain restaurants have also been set up one after another.

2014-04-27
The encounter between hot spring and coffee creates a new bright spot in the countryside.

The encounter between hot spring and coffee creates a new bright spot in the countryside.

Zhan Mingchong, a coffee farmer in Taitung, Taiwan, used local hot spring water to develop hot spring coffee beans with a unique flavor, with a sweet smell of caramel, and became a local brand. Zhan Mingchong was awarded the Top Ten Shennong Award in Taiwan in 2013. Using the self-developed hot spring coffee fermentation tank, Zhan Mingchong added hot spring water to coffee beans and developed hot spring coffee.

2014-04-27
The top ten coffee chains that influence the world are in China.

The top ten coffee chains that influence the world are in China.

Top Ten Coffee chains affecting the World since 1999, some international coffee chains, which are regarded as rebels but never lack of ambition, have broken through the shackles and set an example for China's coffee chains. Starbucks has opened more than 430 stores in Greater China, including Hong Kong, Taiwan and Macau, of which about 200 are on the mainland. Cana

2014-05-29
Five reasons for Starbucks' success in China

Five reasons for Starbucks' success in China

If there is any company that should have failed in China, it is Starbucks. China has thousands of years of tea drinking history and strong tea culture. No one ever thought that Chinese people would drink coffee instead of tea.

2014-05-16
Extending the industrial chain of big brands is the choice direction of the mainstream cafes in the future.

Extending the industrial chain of big brands is the choice direction of the mainstream cafes in the future.

I heard that Gucci is going to open a restaurant. I don't know what the price is. Xiao Lu, who has just returned from a business trip in Shanghai, is very excited. After all, you can't buy Gucci bags all the time, but you should be able to have a few meals. Recently, the poster of Gucci restaurant, which is about to open in the IAPM mall in Shanghai, has been put on the wall. However, the reporter asked about it, Hangzhou's Gucci has no such plans for the time being. Drinking coffee.

2015-07-02
Blue bottle launches new mocha pot Blue Bottle Moka Pot

Blue bottle launches new mocha pot Blue Bottle Moka Pot

Nowadays, more and more people are used to drinking coffee, and interesting coffee pots are constantly emerging. A few days ago, the world-famous coffee brand Blue Bottle Coffee launched an avant-garde coffee pot Moka Pot. It draws lessons from the classic Italian coffee brewing tool in design, and can use the principle of heating distillation to brew fragrant coffee. In addition, ceramics, cork,

2015-01-05
Jura to launch New Commercial Coffee Machine

Jura to launch New Commercial Coffee Machine

IFA2014 Berlin International Consumer Electronics Show will officially kick off on September 5, 2014, Beijing time. IFA Berlin Consumer Electronics Show, which has a history of 54 sessions for 90 years in 2014, is the largest and most famous consumer electronics exhibition in the world, a place for brands to display their latest products, and represents the latest trend in the development of consumer electronics industry.

2014-09-12
Caffeine detected in a variety of weight loss products

Caffeine detected in a variety of weight loss products

Yesterday, the State Food and Drug Administration exposed 21 kinds of fake health food, such as "7 colors and thin", and asked all provincial (autonomous region and municipal) food and drug administrations to seriously investigate and deal with them in accordance with the law.

2014-06-11
What's the prospect of opening a coffee shop? Is it difficult to start a coffee shop?

What's the prospect of opening a coffee shop? Is it difficult to start a coffee shop?

In recent years, with the rise of cafes everywhere, the cafe war has broken out, and the intervention of capital has pushed it to the best part. Compared with the international chain giants with a strong financial background, domestic chain brands with broad development prospects such as carving time have attracted the help of PE/VC. It is undeniable that due to lack of profitability and lack of linkage genes, domestic investment value

2015-09-02
The difference between Illy coffee beans and Lavazza coffee beans

The difference between Illy coffee beans and Lavazza coffee beans

Illy and Lavazza, the two top brands of Italian coffee beans, should be the most familiar coffee brands. Chongqing Beresta Coffee Institute here we will make a simple understanding of these two brands! First: the history of ILLY Coffee was founded in 1933 in the seaport city of Trieste in northeastern Italy. The illy Coffee Company was founded by Mr. FrancescoIlly.

2015-01-12
Folgers American Coffee Brand American Coffee Culture instant coffee Italian mixed beans

Folgers American Coffee Brand American Coffee Culture instant coffee Italian mixed beans

Folgers is a coffee brand from America. In 1963, P & G, in an effort to start a new business, complemented its developed food business by buying Folgers Coffee, the second-largest coffee producer in the US, for $130 million (equivalent to 8 per cent of P & G's revenue that year). However, because of violating the relevant laws, the relationship was not renewed until July 1980.

2016-07-06
Latest Coffee Brand introduction Illy's latest coffee machine FRANCIS Y1 capsule machine

Latest Coffee Brand introduction Illy's latest coffee machine FRANCIS Y1 capsule machine

The world-famous Italian coffee company Illy, which has always been famous for producing high-quality coffee and coffee machines, recently launched its IPERESPRESSO's latest generation of coffee machines: FRANCIS Y1 capsule machine. The appearance and technology of this coffee machine determine that it stands out among similar products. At first glance, it doesn't look like a coffee machine at all. All the function keys are hidden at the bottom.

2015-12-01
The Kopi Luwak counterattack became the highlight of the coffee market ushered in the perfect counterattack after the trauma of the new rival.

The Kopi Luwak counterattack became the highlight of the coffee market ushered in the perfect counterattack after the trauma of the new rival.

With the popularity of the third wave of coffee culture around the world, the number of urban coffee chains in China shows a blowout trend. Among them, Kopi Luwak, which is recognized as the most expensive coffee in the world, is gradually entering the Chinese market.

2015-12-28
Coca-Cola

Coca-Cola "scramble for" instant coffee in coffee market

The pattern of China's ready-to-drink coffee market has changed, Yangcheng Evening News reporter Liu Yong reported: after the entire beverage industry bid farewell to the golden era of high growth, the high compound growth rate of 34.2% in the ready-to-drink coffee market is making it a new favorite in the industry. After the collapse of its cooperation with Nestl é, Coca-Cola, which once abandoned the ready-to-drink coffee market in mainland China, made a comeback a few days ago, announcing

2014-10-25
85C the opening of the first concept store in Shanghai more than 370 stores in mainland China will be upgraded next year.

85C the opening of the first concept store in Shanghai more than 370 stores in mainland China will be upgraded next year.

Recently, 85C in Changning District, Shanghai Zhongshan Park Business District Dingxi store from the original renovation, launched the first store new concept store. This marks that 85C officially sounded the horn of brand upgrading in the Chinese market. 85C, which is known as the first baking brand in China, has been developed in the mainland for nearly five years. This store upgrade is different from the inexpensive market positioning that 85C has always advocated.

2014-04-27
Exclusive interview with Wang Jiang: want to surpass Starbucks coffee brand express delivery and coffee brand surpass Starbucks

Exclusive interview with Wang Jiang: want to surpass Starbucks coffee brand express delivery and coffee brand surpass Starbucks

[abstract] flight butler CEO Wang Jiang founded coffee takeout project Lian Coffee in 2012 and launched its own brand Coffee Box in May last year. It is undeniable that with the protracted battle of several major delivery platforms, such as ele.me, Meituan takeout and Baidu takeout, takeout O2O has become a red sea. In this market full of giants, there are

2016-01-18
Five reasons Starbucks is successful in China

Five reasons Starbucks is successful in China

Five reasons Starbucks is successful in China. If any company should have failed in China, it was Starbucks. China has thousands of years of tea drinking history and a strong tea culture. No one ever thought that Chinese people would drink coffee instead of tea. Yet Starbucks has managed to open more than 570 stores since it landed in China 20 years ago,

2014-10-08
Guangzhou coffee is moving from the minority to the public.

Guangzhou coffee is moving from the minority to the public.

It is not difficult to understand that Hong Kong-style tea restaurants, which are in line with Lao Guang's personality, are popular in Yangcheng, but coffee, a drink with strong Western flavor, is also quietly rising in Guangzhou, which inevitably subverts many Lao Guang's inherent thinking.

2014-05-23
Xinhua Coffee Books: a gorgeous transformation into a new cultural complex, more exquisite and fashionable

Xinhua Coffee Books: a gorgeous transformation into a new cultural complex, more exquisite and fashionable

The bookstore is the soul of a city. It is not only a place to sell books, but also a place for cultural exchange and knowledge dissemination. However, in recent years, with the rise of e-commerce, traditional bookstores have been impacted to varying degrees. Not long ago, the relocation of a bookstore in Xiaozhai in Xi'an was full of emotion. However, this (December 23) morning, the newly upgraded Xinhua Bookstore Xiaozhai Bookstore in Xi'an

2015-12-23
The Theory of Cafe Evolution in China: chain Brand expansion accelerates the explosion of demand for many years

The Theory of Cafe Evolution in China: chain Brand expansion accelerates the explosion of demand for many years

Is the cafe springing up everywhere, a burst of demand that has accumulated for many years, or a market bubble? Xin Zixiang, the president of Man Coffee, is very busy recently because he is going to open a lot of new stores. He will not only supervise the 20 new stores under construction, but also plan for the 60 stores that have already been signed and will be built. Since the first store settled in Wangjing in Beijing three years ago, diffuse coffee has been opened all over the country.

2014-04-27
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