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Talking about Starbucks' Coffee Culture

Talking about Starbucks' Coffee Culture

Starbucks International Coffee Co., Ltd., is the leading roaster and retailer in North America, and its Starbucks specialty coffee is also a well-known brand in the region. Starbucks ranked 88th among the 100 best brands in the world in 2001 by BusinessWeek. Compared with the top brand value of Coca-Cola ($68.9 billion), Starbucks' brand value (1.8 billion)

2014-05-22
Fancy Coffee Milk foam production and Milk foam treatment

Fancy Coffee Milk foam production and Milk foam treatment

In the teaching of milk foam production, I often see many friends discussing the problem of flower drawing, and some friends have pointed out that the most important thing is to make a good jar of milk foam. I quite agree with this view. To pull flowers well, the most key factor is the milk foam, in fact, the method of flower drawing is relatively simple. So how to make a good jar of milk foam? In fact, there is no way to use words and words.

2015-08-31
Puerto Rican coffee producing area Puerto Rico coffee bean flavor

Puerto Rican coffee producing area Puerto Rico coffee bean flavor

In the coffee industry, when it comes to coffee from the island, I think you must be no stranger to the Blue Mountains of Jamaica and Kona of Hawaii, which are famous boutique coffee. In fact, if we talk about coffee from island origin, there is another kind of coffee that is worth talking about and tasting, and that is Puerto Rico. If you look for its location on the earth, it may not be easy to find. Let's learn about it together.

2016-08-29
Puerto Rican coffee producing area Puerto Rico coffee bean flavor

Puerto Rican coffee producing area Puerto Rico coffee bean flavor

In the coffee industry, when it comes to coffee from the island, I think you must be no stranger to the Blue Mountains of Jamaica and Kona of Hawaii, which are famous boutique coffee. In fact, if we talk about coffee from island origin, there is another kind of coffee that is worth talking about and tasting, and that is Puerto Rico. If you look for its location on the earth, it may not be easy to find. Let's learn about it together.

2016-08-30
Talk about Espresso.

Talk about Espresso.

"Espresso" means "express" or "fast" in Italian. Italian coffee is called the root of good coffee. Although the reputation of Italian coffee belongs to Italy, the first Italian coffee machine was simply tried in France, but as we know today, it was successfully developed by the Italians.

2014-08-21
The background and significance of World Coffee and World Coffee

The background and significance of World Coffee and World Coffee

"World Coffee" Juanita Brown, David Isaac et al. Machinery Industry Press published in March 2010 most of the new ideas and social progress in human history arise from dialogue. In today's era of globalization, different cultures and stakeholders must first establish a dialogue mechanism among civilizations, seek consensus in mutual respect and mutual understanding, and achieve and develop each other.

2014-08-11
Talk about making coffee and write to friends who don't know anything about coffee.

Talk about making coffee and write to friends who don't know anything about coffee.

Many young friends, including some old people, of course. They are very strange to coffee, and whenever they talk about making coffee, they find it very difficult to understand, thinking that it is a very skilled and complex activity. The Chinese tend to summarize the production of freshly ground coffee as a boiled word. Well, for these friends, I will try my best to introduce this question to you.

2014-10-10
The feeling of foaming-the method

The feeling of foaming-the method

First understand the correct operation process of the coffee machine steam system, understand the purpose of the empty steam pipe before and after foam, and understand the importance of towels and handy cleaning in coffee making.

2014-05-22
Open a coffee shop (1)

Open a coffee shop (1)

Open a coffee shop (1) what is the purpose of writing so much and talking so much before? Just to open a coffee shop! If you just want to think of coffee as fun and ideal, then I'm afraid you can't understand the true meaning of my words, because fun and ideal can't be eaten unless you add your interest and ideal. Right! Many people have fun and ideals, but

2014-09-01
What coffee lovers must know

What coffee lovers must know

Friends who drink coffee for a long time must have special feelings for coffee grounds. Now let's talk about the use of coffee grounds. 1. Do you prefer the smell of coffee to two-week-old leftovers, semi-rotten agricultural products and spoiled milk? If your refrigerator is a strange-smelling nightmare, put a bowl of freshly uncooked coffee grounds in it for a day or two.

2015-11-06
The production process of coffee beans

The production process of coffee beans

Coffee beans are not born like this. Let's briefly talk about the production process of coffee beans. First of all, there must be a coffee tree, and then there must be a coffee tree, and then the coffee tree will bear coffee fruit, and then the coffee tree will bear coffee fruit, and the picked coffee fruit will be treated by the sun or washing, peeling off the skin and flesh, and getting the coffee raw beans.

2016-05-24
Barista must read.| patting

Barista must read.| patting

I recommend the dab method, which I believe is the most effective and grounded method for professional baristas. I'm showing it in GIF today. The purpose of the powder is to make the powder particles perfectly evenly distributed and the surface is flat: no voids, no lumps, no cracks, no slopes. Note that I am talking about perfect uniformity and flatness, not very uniform and smooth. The picture below is imperfect.

2015-10-12
Talking about testing Cupping Tasting in Coffee Cup

Talking about testing Cupping Tasting in Coffee Cup

Recently, I saw many cafes holding "Cupping" activities, which attracted a large number of coffee lovers to participate enthusiastically. Seeing that the coffee industry is so prosperous and coffee lovers are so studious, I can't help but feel comforted that the efforts of coffee people have not been in vain. But in the case of Cupping, is it a sign of professionalism or a gimmick for businesses to attract customers?

2014-07-02
Roasting theory of coffee beans talking about the definition of various roasting degrees and taste

Roasting theory of coffee beans talking about the definition of various roasting degrees and taste

Let's talk about the definition of various baking degrees and taste. In the United States, the degree of roasting has long been defined by Cinnamon (shallow roasting), City (shallow roasting), Fully City (deep roasting) and Dark roast (heavy deep roasting, including Italian and French). However, the American preference for coffee flavor has always been strong in the west and light in the east, so on the west coast.

2015-09-21
All the correct classification of espresso tasting the soul of Espresso

All the correct classification of espresso tasting the soul of Espresso

I have talked about a variety of coffee brewing methods: American machine, siphon kettle, French presser, hand brewing machine, Italian machine, mocha pot, which is better? According to the survey at the end of the article, I found that people still like the way of making espresso, so I had to give in. Let's talk about espresso drinks. Warning is eye-catching: I personally despise artificial flavors, so we won't discuss coke here.

2015-11-27
90 Cafe Entrepreneurship talk about how to strengthen the operation and ensure the quality of life

90 Cafe Entrepreneurship talk about how to strengthen the operation and ensure the quality of life

Jiajia and Pig (pseudonym), born in the 1990s, have been like-minded since they met in college. Soon after graduating from college, they got a marriage license in the envy of everyone. As the families of both sides are still relatively well-off, the two have already paid off the house with the help of their families at the beginning of their marriage. Later, the two decided to start their own business and opened a small cafe in Pujiang Town, Shanghai. Because of the good environment, they competed.

2015-03-18
How to make milk foam teaching tutorial video How to make milk foam teaching video How to make milk foam

How to make milk foam teaching tutorial video How to make milk foam teaching video How to make milk foam

Next, let's talk about the temperature at which the frothing stops. In fact, there are many theoretical statements about this temperature, which are unknown here, and we will talk about feelings when discussing the flavor of liquid milk in the future. Let me just say what it feels like to have this temperature on your hand. This temperature is hot when we feel it with our hands (in continuous heating), but it can last for two or three seconds; when the temperature is reached,

2016-10-17
Talk about the world's precious coffee in detail.

Talk about the world's precious coffee in detail.

In 1683, Polish Johannes Diodato opened Europe's first coffee shop in Vienna, Austria.

2014-07-11
Random thoughts: coffee roasting

Random thoughts: coffee roasting

Recently, some friends always ask me about coffee roasting skills, at what temperature to add beans, what temperature to put beans at, and some friends ask where I can learn coffee roasting and so on. With regard to coffee roasting, this seems to be a simple but complex, open and mysterious topic, simple and open, that is to say, as long as people who know and know coffee know a thing or two about coffee roasting, depth and bursting.

2014-08-27
Talk about making coffee: write to friends who don't know anything about coffee

Talk about making coffee: write to friends who don't know anything about coffee

Many young friends, including some old people, of course. They are very strange to coffee, and whenever they talk about making coffee, they find it very difficult to understand, thinking that it is a very skilled and complex activity. The Chinese tend to generalize the production of freshly ground coffee with the word "boil". Well, for these friends, I will try my best to introduce this question to you.

2014-07-22
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