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Korean coffee chains pay more and more attention to cultural marketing

Korean coffee chains pay more and more attention to cultural marketing

More and more Korean beverage companies focus on corporate culture marketing. In order to enhance brand awareness and customer loyalty, Korean coffee companies have held concerts to enhance consumers' brand loyalty.

2014-08-22
Older women drink more coffee can delay memory decline

Older women drink more coffee can delay memory decline

Drinking more than three cups of coffee a day can help older women prevent age-related memory loss, French researchers said Monday, giving women more reason to like the world's most popular drink. But they say men don't enjoy the memory benefits. Older women, says Crikey of France's National Institute for Health and Medical Research in the journal Neurology

2015-08-19
The coffee shop may only have a survival rate of half a year. Can you make it?

The coffee shop may only have a survival rate of half a year. Can you make it?

More and more people drink coffee, and more and more coffee shops are opened. However, there seem to be more and more complaints that coffee is difficult to make a profit. The manager of Starbucks, a business district in Xinjiekou, told reporters that if the location is correct, the popularity of the business district is more popular, and it is not so difficult for coffee shops to make profits. If you can drive into well-known scenic spots, profit will not be a problem! in January 2015, KFC launched freshly ground coffee, which is said to be adopted.

2015-04-07
Drinking more coffee in elderly women can delay memory loss

Drinking more coffee in elderly women can delay memory loss

French researchers said Saturday that drinking more than three cups of coffee a day can help older women prevent age-related memory loss, a study that will give women all the more reason to like the world's most popular drink. But they say: men do not enjoy the benefits that help memory. Kreich, of the French National Institute of Health and Medical Research, said in the journal Neurology: elderly women

2015-06-27
Talking about the champion of Chinese barista

Talking about the champion of Chinese barista

Q1: please share the key to winning the award that year? Q2: has there been any change in your career path since you won the championship? Q3: in your opinion, what changes have taken place in the Chinese coffee market in recent years, especially how does the development direction of boutique coffee affect you? Q4: if you compete again, what do you think is different from the past? What advice do you have for new baristas? A1: first of all, competition

2015-04-23
The more caffeine energy drinks drink, the more tired you get?

The more caffeine energy drinks drink, the more tired you get?

For some people, drinking energy drinks seems to be the only way to make it through the day, but the Washington Post reports that energy drinks don't always bring energy, but can make us more and more tired. Energy drinks can be divided into caffeinated and non-caffeinated drinks. Non-caffeinated energy drinks are rich in B vitamins, according to ConsumerLab.com, a nutrition inspection company.

2014-06-28
Hong Kong's coffee imports have more than doubled in 10 years and the market prospect is attractive.

Hong Kong's coffee imports have more than doubled in 10 years and the market prospect is attractive.

Ye Wenzheng, head of the judging committee of the Hong Kong Coffee Industry Association, said in Hong Kong on the 8th that in recent years, more and more Hong Kong people are pursuing a higher taste of coffee bean culture, and it is expected that more coffee shops will be opened in Hong Kong, making coffee more popular in Hong Kong. According to Ye Wenzheng, the amount of coffee consumed by Hong Kong people reached 12316 tons in 2011, an increase of 14% over the previous year, and in the first nine months of this year, even more than the same period last year.

2014-04-27
Dialogue 1: What advice do you have for new baristas?

Dialogue 1: What advice do you have for new baristas?

Q1: Please share the key to your award this year. Q2: After winning the championship, did your career path change? Q3: In your opinion, what changes have taken place in the coffee market in China in recent years, especially in the development direction of fine coffee? Q4: If you compete again, how do you feel different from the past? What advice do you have for new baristas? A1: First of all, the game.

2015-10-19
Adding cream to coffee can make people more energetic.

Adding cream to coffee can make people more energetic.

According to Taiwan's Xinsheng Daily, a small piece of cream is added to the coffee, which is a new combination recently. Although there is more saturated fat in the cream, promoters think it can bring a sense of fullness, clear mind and more spirit. Kathy Bugilock, a dietitian, says coffee tastes good with cream, no worse than cream. The cream block with coffee must be salt-free pure cream, and some people also

2014-08-22
Coffee knowledge | concentrated formula

Coffee knowledge | concentrated formula

As the second part of the concentrated formula, this part is easy to measure, but it is more complex for its understanding and application. Quite simply, it refers to the weight of espresso in a cup. More total coffee: means more espresso in the cup. Less total coffee: means there is less espresso in the cup. This week I will explain the total amount of coffee, it is only

2016-08-29
Coffee makes you more and more nervous.

Coffee makes you more and more nervous.

Caffeine helps to improve alertness, agility and memory. Drinking a cup of coffee before the exam can make your mind more focused. When a long-distance driver is sleepy, it is not easy to get tired. But if you drink coffee when you are nervous, it will often add to the mess. This is because caffeine has a strong stimulating effect on the central nervous system and muscles, but when people are in a tense moment

2014-07-21
Does caffeine caramel make people more violent?

Does caffeine caramel make people more violent?

Drinking five or more sodas a week can make people violent, which is 9% more likely than those who don't drink soda.

2014-06-13
Hong Kong's coffee imports have more than doubled in 10 years and the market prospect is attractive.

Hong Kong's coffee imports have more than doubled in 10 years and the market prospect is attractive.

Ye Wenzheng, head of the judging committee of the Hong Kong Coffee Industry Association, said in Hong Kong on the 8th that in recent years, more and more Hong Kong people are pursuing a higher taste of coffee bean culture, and it is expected that more coffee shops will be opened in Hong Kong, making coffee more popular in Hong Kong. According to Ye Wenzheng, the amount of coffee consumed by Hong Kong people reached 12316 tons in 2011, an increase of 14% over the previous year.

2016-06-29
Drinking coffee makes people more enlightened.

Drinking coffee makes people more enlightened.

Drinking coffee makes people more receptive to other people's opinions, not because it makes people feel better, but because brain activity is more sensitive, according to a new study by scientists. Researchers at the University of Queensland in Australia say moderate amounts of caffeine make people more likely to believe opposing views. Is it because you feel better after drinking coffee, or is it something else?

2014-06-14
Yunnan Coffee is expected to achieve a total output value of more than 35 billion yuan in 2020

Yunnan Coffee is expected to achieve a total output value of more than 35 billion yuan in 2020

Yunnan net news (Reporter Zhao Gang Cao Yi Wang Wei) April 10, The reporter learned from the charm Caiyunnan characteristic cloud series series conference first quality cloud coffee conference, By 2020 our province coffee planting area is expected to reach more than 2.5 million mu, Annual coffee beans 200,000 tons, Realize the total output value of more than 35 billion yuan. It is understood that Yunnan is one of the main coffee producing areas in Asia and also the world coffee.

2015-04-10
Fine coffee, healthy life, no more coffee.

Fine coffee, healthy life, no more coffee.

Nowadays, coffee has become a fashionable drink, and young people like to taste it, so more and more cafes are opened. of course, coffee has become a must-have drink for many families and companies. however, health experts warn that drinking more coffee is not helpful. Health experts advise coffee drinkers and those who have a lot of sociability not to drink too much coffee, and to drink 2 to 3 cups a day.

2014-12-23
The Secret of success of Chinese Barista Champion in the most complete interview

The Secret of success of Chinese Barista Champion in the most complete interview

Q1: please share the crux of your award? Q2: has there been any change in your career path after winning the championship? Q3: in your opinion, what changes have taken place in the Chinese coffee market over the years, and what is the impact of leftist favouritism in masterpiece coffee on you? Q4: if you compete again, what do you think is the difference from the past? Do you have any suggestions for new baristas? A1: first of all, angle

2015-09-09
Organic coffee is becoming more and more popular, and there is no relevant certification in China.

Organic coffee is becoming more and more popular, and there is no relevant certification in China.

Have you ever heard of organic coffee? If you haven't heard of it, you will LOW. Organic coffee is very popular now. Now not only rice is organic, but coffee is also. What is organic coffee on earth? Is organic coffee a good thing? Next, let's go and have a look with the editor. Organic coffee is difficult to be certified in China last week, after the report went out on the street, is organic coffee real?

2015-09-10
Coffee healthy drinking more coffee every day can reduce the risk of diabetes

Coffee healthy drinking more coffee every day can reduce the risk of diabetes

There are more and more people with diabetes around the world, and the International Diabetes Association announced last October that the number has reached 285 million, to the point where it is getting out of control. The prevalence of diabetes in China has also quadrupled in 30 years, making it the second largest country in the world with diabetes. What is the reason for this situation? A recent article in the American magazine Prevention pointed out that it is because most people do not learn.

2014-12-24
Why does boutique coffee become more and more addictive?

Why does boutique coffee become more and more addictive?

1. All the fine coffee is Arabica, and the cup score is more than 80 points. 2. There is no difference between washed beans and sun-dried beans, but there will be a difference in aroma and flavor. 3. Washed beans: the aroma is floral / fragrant, the flavor is fresh and sour, and the acidity is bright; sun beans: generally fermented wine / fruit / raspberry flavor, the flavor is more mellow. 4 、

2016-09-06
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