People who know Starbucks know that Starbucks has always made no big move in the field of brand advertising, but Starbucks has made remarkable achievements in the field of leisure catering. However, Starbucks recently launched a new set of ads around the world called Meet me at Starbucks, which is also the first brand advertising since Starbucks' development. In this advertisement bombardment style
2014-10-25 Coffee News Starbucks revelationSince cafes from all over the world competed to compete in Shanghai in the 21st century, Shanghai's state-owned and private enterprises have revived the coffee industry in Shanghai, and the red house has expanded to become the largest western coffee restaurant in Shanghai. Heilongjiang people have invested in the construction of 3000 square meters of Yunlu large cafes in Shanghai; Hunan people have set up Weishang coffee chains in Pudong New area and other places; Beijingers in Peninsula Garden
2016-04-15 Coffee Industry News domestic Information ChinaI. the scope of licensed products and the application unit to implement the management of food production license roasted coffee refers to the food made from coffee beans through cleaning, blending, roasting, cooling, grinding and other processes. Including: roasted coffee beans, coffee powder. The application unit is 1, that is, roasted coffee. The name of the certified product, that is, roasted coffee, shall be indicated on the production license. There is a production license
2014-10-08 Coffee knowledge roasting coffee coffee productionAccording to the analysis of the data, the average life cycle of China's small and medium-sized enterprises is only 2.6 years, which is very common in the catering industry with very frequent economic activities. You can often see restaurants with different signboards in the streets. They just spent money here last month, and now people have gone to the house to be empty. It is said that the catering industry is an industry with a very low threshold for investment, how can it be so vulnerable? What are the reasons?
2015-10-21 Excellent coffee shop how to detonate coffee enthusiasm data dress up China small and medium-sizedDetailed rules for examination of roasted Coffee production license Index number: 530800-006275-20081230-0009 issuing Organization: Pu'er City Coffee Association release date: 2008-03-25 name: roasted Coffee production license Review rules subject words: roasted Coffee production license Review rules 1, license scope and Application Unit roasted Coffee with Food production license Management
2015-05-29 Roasting coffee production license review rules roastingI. the scope of licensed products and the application unit to implement the management of food production license roasted coffee refers to the food made from coffee beans through cleaning, blending, roasting, cooling, grinding and other processes. Including: roasted coffee beans, coffee powder. The application unit is 1, that is, roasted coffee. The name of the certified product, that is, roasted coffee, shall be indicated on the production license. There is a production license
2014-12-29 Coffee roasting production license review rules product scopeIn 1992, Yunnan Coffee Factory was established. It is a coffee cooperation project of the United Nations Development Programme (UNDP) of the Chinese government. The total assets of the enterprise are 23 million yuan, which belongs to Yunnan Land Reclamation Group. The company moved to Kunming National Economic and technological Development Zone in 2004 and now covers a total area of 15751 square meters and a construction area of 4200 square meters. Main building: workshop 1248 square meters
2015-02-07 China Coffee industrialization Comprehensive Development Peak 1992 YunnanAccording to the Vietnam Coffee and Cocoa Association (Vicofa), the share of foreign-funded enterprises (FDI) in the coffee export market has been increasing in recent years, from 20% in 2008-2009 to 38% in 2010-2011, and is expected to rise to 50% in 2015, according to the Vietnam Financial Times on August 4. In 2015, there will be four foreign-funded enterprises producing instant coffee, with an annual production capacity of about 2. 5 percent.
2014-08-09 Coffee news Vietnamese coffee coffee marketBaoshan City speeds up the development of coffee planting industry and continues to expand the export of coffee-based agricultural products.
2014-05-29 Coffee news Yunnan coffee export Chinese coffee exportWhen crowdfunding is in the ascendant and becoming more and more intense, there is a kind of crowdfunding that deserves more attention. The crowdfunding is not just for small business or creative people to provide the first money to start the project, but through crowdfunding to gather a group of like-minded people to build a platform to create greater value. On February 1, Xi'an financier Coffee officially opened, which is different from ordinary Internet grassroots crowdfunding.
2015-02-07 China Coffee Information Shaanxi first crowdfunding financier Coffee opening PublicFacing the aggressive price war of online stores, traditional enterprises choose to expand the space of the leisure area of terminal stores, make clothing stores clubhouse, and support various value-added services, and use experience marketing to improve the traffic conversion rate of stores.
2014-06-05 Coffee News Coffee Shop Operation Clothing Store OperationThe market positioning of coffee shop is one of the important factors for survival and development. Therefore, for the positioning of the coffee shop, it is far from enough to master its positioning process, so how to make a reasonable positioning for the coffee shop? (1) avoid strong positioning. Strategy means that enterprises try to avoid direct competition with other enterprises with the strongest or stronger strength, and position their products in another.
2015-04-09 Cafe start-up Prophase work Coffee Shop Market four orientationIn August 2013, 66 returnees from all over the world, Bai Fumei, each invested 20, 000 yuan to raise 1.32 million yuan to create China's first female crowdfunding cafe Her Coffee. Almost all of these beautiful shareholders have the background of famous foreign universities, and most of them work in investment banking, fund and Internet industry. at first, only eight or nine people got together to open a coffee shop because of the money.
2015-08-11 Cafe crowdfunding why become popularAiyi Group is the only partner of Starbucks in the Asia-Pacific region, a national key leading enterprise in agricultural industrialization, an advanced leading enterprise in promoting the industrialization of agriculture with Yunnan plateau characteristics, the first national top ten model enterprises for agriculture, rural areas and farmers in CCTV, and won the nomination Award of Yunnan Provincial Governor Award in 2010. The group's brands Aiguo Manor Coffee and Aishi Beef have all passed organic certification. Love you because
2015-12-08 Boutique coffee brand culture introduction love manor group buckThe mobility of people in the coffee industry is too great! Some restaurant owners often blame the low quality of domestic baristas and the poor domestic coffee environment so that their salaries are low. Salary is not the only reason that affects the flow of people! As a leader, you should know how to employ people. in today's world, the competition of enterprises is, in the final analysis, the competition of talents. Talents are the life of an enterprise, and famous enterprises abroad
2016-06-20 Reduction cafes personnel mobility methodsOn October 28, in the main coffee producing areas in Yunnan, such as Dehong, Lincang, Pu'er and Baoshan, some coffee at relatively low elevations have matured, and busy farmers have been harvesting coffee in the mountains. According to the staff of Yunnan Coffee Industry Association, so far, the planting area of coffee in Yunnan has exceeded 1.6 million mu. In the absence of natural disasters, Yunnan coffee is expected to be harvested in this season.
2016-06-27 Kunming is expected to become one of the top three coffee exchanges in the world.The mobility of people in the coffee industry is too great! Some restaurant owners often blame the low quality of domestic baristas and the poor domestic coffee environment so that their salaries are low. Salary is not the only reason that affects the flow of people! As a leader, you should know how to employ people. in today's world, the competition of enterprises is, in the final analysis, the competition of talents. Talents are the life of an enterprise, and famous enterprises abroad
2016-05-30 Reduction cafes flow of people changes methods coffee recruitmentOur reporter Yin Lei reported yesterday that the reporter learned from the Yunnan Coffee Industry Association that due to the influence of Hougu Coffee with reference to the New York futures market, enterprises, including Nestl é and Maxwell, have raised their quotations on the basis of last year, and the resulting chain reaction may bring an extra 3.5 billion yuan to Yunnan Cajun. For a long time, enterprises have one when purchasing Yunnan coffee.
2015-12-16 Yunnan coffee latest information per ton harvest quotation 1500 yuan curry farmerZhang Yue, deputy general manager of Chongqing Neng Investment Group, said that Chongqing Neng Tou, a key state-owned enterprise in Chongqing, has formulated a coffee development strategy to promote enterprise transformation and upgrading, and its Chongqing Coffee Trading Center was officially listed on June 17, 2016. With the support of the governments of China and Laos, the company will cooperate with Yunnan Changshengda to jointly invest in building the largest original coffee base and industrial park in Asia.
2016-08-19 Yunnan Enterprise Laos Asia largest Coffee Base Chongqing Neng Tou Group Vice PresidentAfter the completion of Pu'er Manya Coffee Manor in China, customers can experience the whole process of turning fresh coffee into hot coffee in only 3 hours. Pointing to the effect picture of the coffee farm, Li Bin, general manager of Manya Coffee Enterprise, enthusiastically described their development blueprint to the reporter. According to reports, in Pu'er, one of the main coffee producing areas in China, many coffee enterprises are no longer satisfied with the supply of coffee.
2014-07-01 Coffee manor hot coffee fresh coffee fruit