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The Story of an American and Pu'er Coffee

The Story of an American and Pu'er Coffee

For most Pu'er people, Mini Coffee is a slightly unfamiliar name. It is headed by tim, a handsome guy from the United States. The main coffee brand of Mini Coffee is translated into Chinese as Hamini. This is a kind of boutique coffee beans, and its production process completely follows the standard technology of fine coffee. Most of the coffee here is exported abroad, but many people who have drunk Hamini coffee

2015-08-29
Multinational companies are bullish on the Chinese market Starbucks KFC relies on the Chinese market

Multinational companies are bullish on the Chinese market Starbucks KFC relies on the Chinese market

Ambitious Starbucks is expanding in China, but customer lingering is a big obstacle to Starbucks' expansion in China, it was reported on Wednesday. Customers love these stores so much that they sit hour after hour, sometimes without even buying a cup of coffee. In fact, although these multinationals are expanding at an alarming rate in China, their sales in China account for their global sales.

2016-07-08
What's wrong with cross-border marketing of western coffee restaurants?

What's wrong with cross-border marketing of western coffee restaurants?

A unique style of zoo cafe. (photo by Cheng Wendi) it is no longer a strange thing for food and beverage to play cross-border. In recent years, with the great changes in the catering industry, traditional and fashionable coffee and western food have embarked on many unique paths in the continuous exploration. Is cross-border catering an inevitable trend? The reporter made an observation recently. Venue: West Fortune Square Zoo Cafe Features: coffee

2015-08-03
Coffee shop design boutique coffee shop decoration design key points

Coffee shop design boutique coffee shop decoration design key points

First, the store design with good image design principles not only beautifies the coffee shop, but more importantly, leaves a good impression on consumers, plays the purpose of attracting customers and expanding sales. The prerequisite for store design is to grasp the trend of the times. In the appearance of the store, the shop head, the store, the use of color, shape, sound and other skills to show. The more prominent the personality, the easier it is to attract people's attention. one

2015-04-09
Brief introduction of exquisite black ivory coffee price of exquisite Manning coffee

Brief introduction of exquisite black ivory coffee price of exquisite Manning coffee

Black Ivory Coffee Editor Black Ivory Coffee (Black Ivory Coffee), also known as Ivory dung Coffee, is made from coffee beans digested and excreted by Thai elephants and produced in the Golden Triangle Asian Elephant Base. Enzymes in elephants break down proteins in beans during digestion, making them almost free of the bitterness of ordinary coffee. The coffee is made by Black Ivory Coffee Company.

2016-05-03
This company has never produced a product of its own, but it can turn other people's products into gold.

This company has never produced a product of its own, but it can turn other people's products into gold.

On 2016 CES, many traditional home appliance companies have won awards. But their success depends largely on the support of a company that has never produced its own products. The company that can turn stone into gold is called Ella Wulian, an enterprise-class IoT cloud platform service provider based in Silicon Valley, covering the United States, Europe, China and Japan. And I said,

2016-01-11
What is the price of Starbucks in China? The pricing of coffee

What is the price of Starbucks in China? The pricing of coffee

[Starbucks: high price because guests stay for hours] Calver, president of Starbucks China and Asia Pacific, explained that Starbucks China Cafe is much larger than the United States, because most Chinese customers like to stay in the store for a few hours, while 80% of American customers leave as soon as they get the coffee. Imagine if one day you walked into Starbucks and found a large cup.

2015-08-20
Coffee shop decoration should abide by two major principles

Coffee shop decoration should abide by two major principles

Exquisite outdoor decoration is a means to beautify cafes and decorate shops and attract customers. Such as the electronic advertisement in front of the cafe, it attracts the attention of customers with novel and ever-changing images, and even people who do not want to drink coffee often unwittingly walk into the cafe in this exaggerated atmosphere. (1) two principles of interior decoration of cafes 1. Key points of decoration

2015-04-09
Case Marketing: perceptual Marketing of Starbucks

Case Marketing: perceptual Marketing of Starbucks

Starbucks' perceptual marketing may tell you how to change the concept of experience economy from product economy to service economy, whether it is traditional manufacturing or emerging Internet service industry. on the other hand, the traditional service industry is being upgraded from service economy to experience economy. We once introduced "experience" in "think Tank Reading".

2015-11-04
Mini coffee shop set up a message wall to keep students

Mini coffee shop set up a message wall to keep students

In downtown Guangzhou, the business of cold drink shops is booming again; so, what can a 40-square-meter shop operate? Mr. Liu Jie has a unique idea, using the limited area of 40 square meters of Wenming Road to open a mini coffee house "Pandora".

2014-07-26
The real reason for Starbucks' price increase

The real reason for Starbucks' price increase

For some coffee lovers, it is dark to adjust the price of coffee again. Yes, Starbucks officially came into effect after it announced an increase in store prices in the United States.

2014-07-25
Yunnan Enterprises to build Asia's largest Coffee Base in Laos

Yunnan Enterprises to build Asia's largest Coffee Base in Laos

Zhang Yue, deputy general manager of Chongqing Neng Investment Group, said that Chongqing Neng Tou, a key state-owned enterprise in Chongqing, has formulated a coffee development strategy to promote enterprise transformation and upgrading, and its Chongqing Coffee Trading Center was officially listed on June 17, 2016. With the support of the governments of China and Laos, the company will cooperate with Yunnan Changshengda to jointly invest in building the largest original coffee base and industrial park in Asia.

2016-08-19
Consideration of cafe location

Consideration of cafe location

1. Traffic condition Analysis Traffic condition is an important factor affecting the choice of cafe location, which determines the smooth development of operation and the smooth realization of customer consumption behavior. The following is analyzed from the two aspects of coffee shop operation and customer consumption behavior: (1) whether there is enough parking space for coffee shop operation in or near the coffee shop. Cafes can be based on

2014-07-26
Why is Starbucks in China more expensive than other countries? What's so expensive?

Why is Starbucks in China more expensive than other countries? What's so expensive?

[Starbucks: high price because guests stay for hours] Calver, president of Starbucks China and Asia Pacific, explained that Starbucks China Cafe is much larger than the United States, because most Chinese customers like to stay in the store for a few hours, while 80% of American customers leave as soon as they get the coffee. Imagine if one day you walked into Starbucks and found a large cup.

2015-11-26
The beauty of espresso Espresso

The beauty of espresso Espresso

The word espresso comes from Italian, meaning fast. Espresso is delivered to the customer as soon as it is brewed. Espresso is an Italian method of brewing coffee with a history of a hundred years. When drinking espresso, we only need a small taste to be impressed by its unique taste and rich aroma, which is the difference between espresso and other coffee.

2015-08-10
The secret of opening your own cafe.

The secret of opening your own cafe.

Secret Book 1: study before opening to the cafe to collect information, first of all to understand what kind of place the cafe is, which needs to go to the physical store to collect information. Nowadays, there are many kinds of cafes. Is it drink-centered or food-centered, or is it the charm of the environment or the cultural atmosphere? Location is very important. Now we can not only learn about coffee from relevant books, but also on the Internet.

2015-10-20
The beautiful moment of espresso Espresso

The beautiful moment of espresso Espresso

The word espresso comes from Italian, meaning fast. Espresso is delivered to the customer as soon as it is brewed. Espresso is an Italian method of brewing coffee with a history of a hundred years. When drinking espresso, we only need a small taste to be impressed by its unique taste and rich aroma, which is the difference between espresso and other coffee.

2015-08-20
What is the price of Starbucks in China?

What is the price of Starbucks in China?

[Starbucks: high price because guests stay for hours] Calver, president of Starbucks China and Asia Pacific, explained that Starbucks China Cafe is much larger than the United States, because most Chinese customers like to stay in the store for a few hours, while 80% of American customers leave as soon as they get the coffee. Imagine if one day you walked into Starbucks and found a large cup.

2015-04-10
13 reasons for the failure of opening a coffee shop

13 reasons for the failure of opening a coffee shop

1. Your coffee shop lacks the flavor of life. The creativity and theme of your coffee shop must come from life and be higher than life. Your customers come to the coffee shop to experience life. If your idea or theme is divorced from life, you will never succeed. It sounds simple, but very few people can actually do it. The reason for the failure of many coffee shops lies in the owner of coffee.

2016-05-30
How to open a coffee shop in preparation for opening a coffee shop?

How to open a coffee shop in preparation for opening a coffee shop?

How to open a coffee shop? Don't think how easy it is to start a coffee shop. You know, not everyone is drinking coffee now, and not everyone is willing to take tens or even hundreds to drink a cup of coffee, so it is relatively rare to open a coffee shop in China, especially if you want to develop in the long term and regard the coffee shop as a lifelong career friend. Please consider it and adjust it.

2015-09-06
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