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Why do campus coffee shops always

Why do campus coffee shops always "die"?

After nearly three years of persistence, the Future Garden Coffee Shop in the business circle of the north gate of the central campus of Jilin University finally chose to close the shop at the end of last year. The relevant information about the coffee shop on the catering service web page has been cancelled, and the owner's mobile phone number has become an empty number. At the beginning of the store, three young partners hope to turn the future garden into an old coffee shop with a reputation. October 2, 2013

2015-06-01
Development of Chinese Coffee Market Chinese Coffee starts from Pu'er

Development of Chinese Coffee Market Chinese Coffee starts from Pu'er

What binds Jin Jihui, Alex and Hute to Yunnan is the thousand-year-old tea village Pu'er. This small border town, which has changed its name from Simao to Pu'er because of its famous Pu'er tea, now wants to add another label to its city card, the Coffee Capital of China. In 2007, Jin Jihui, a middle-aged literary and artistic classmate with Jia Jingwen and Xu Jinglei at the Beijing Film Academy, came to Yunnan

2014-11-06
Coffee Startup: Make Coffee Taste Chinese

Coffee Startup: Make Coffee Taste Chinese

Qian Changyun officially sat at his desk for the first time. Soft capsule coffee, concept coffee and fine Yunnan raw beans were their main products at present. More ideas were brewing in the future.

2014-06-04
What do you need to make coffee?

What do you need to make coffee?

There are always some classmates who ask, what kind of equipment should I choose? I think I should actually ask myself what kind of coffee I want to drink first. According to a book, coffee is divided into drip coffee and espresso coffee. Usually we drink, for example: Brazilian coffee is a single item; latte, cappuccino is Italian. In terms of cost: making drip coffee at home is cheaper than making espresso. drip coffee

2015-11-02
Wang Han's dream of starting a business is in the time of a cup of coffee.

Wang Han's dream of starting a business is in the time of a cup of coffee.

When it comes to the positioning of Dream chasing Network, du Mengjie is very clear: a crowdfunding site that focuses on young people's dreams. However, in the early stages of starting a business, he was wavering about the direction of the platform. Du Mengjie, founder of Dream chasing Network, uses a website to help 50,000 small partners realize their dreams. Junior Xiao Wen wants to have a rock party; Crayon Mushroom wants to open in Dali

2015-11-13
From a poor family, the king of Vietnamese coffee, Asian coffee, Vietnamese coffee.

From a poor family, the king of Vietnamese coffee, Asian coffee, Vietnamese coffee.

At 07:50 on a warm morning in Hanoi, the philosophical king of Vietnam's powerful coffee industry was enjoying the first cigar of the day, with only the last two inches left. General Manager Deng Li Yuanyu (Dang Le Nguyen Vu) dresses casually and wears a Panama hat. It is said that he prefers Cuban Cohiba cigars, but this is Davidoff, Germany.

2015-10-28
Open a coffee shop: the ideal is sexy, the reality is very skinny

Open a coffee shop: the ideal is sexy, the reality is very skinny

Although I was only one of the owners of the Great Hidden Cafe, this identity at least brought me from an outsider drinking coffee to a small circle of cafes. From winter to spring, my favorite thing about this industry, from love to love, is to pretend to be a guest and stay quietly for a day there. At my age, a cafe owner is definitely not a childhood ideal. In

2015-08-07
Open a coffee shop after graduating from college to make the coffee taste Chinese.

Open a coffee shop after graduating from college to make the coffee taste Chinese.

On August 24, after a day of rain, Kunming finally cleared up. This may bode well for Qian Changyun. On this day, their cereal coffee team was officially established, and a business plan that had been pregnant for two years finally became a reality. Putting down his briefcase, Qian Changyun formally sat at his desk for the first time. Soft capsule coffee, concept coffee, fine Yunnan raw beans, this is their goal

2014-07-31
The wonderful Journey of a Cultural businessman for 30 years: opening a Cafe-Building Industry-opening a Company in Dubai

The wonderful Journey of a Cultural businessman for 30 years: opening a Cafe-Building Industry-opening a Company in Dubai

In 2003, it was the beginning of the international market. The two men decided to enter Dubai and copy the new lighting styling from Europe to enter the Chinese market. When the wind comes, pigs will fly, and in less than a year, they have established their feet in Dubai. When I first met Tao Lian, he was in a restaurant in Lu Zu Temple in Chongqing. He was with two friends.

2015-11-16
Few people know that the person who makes coffee for you here is the world gymnastics champion A.omen, who has a special tune.

Few people know that the person who makes coffee for you here is the world gymnastics champion A.omen, who has a special tune.

From a former world gymnastics champion to a current barista, Zhang Hongtao's turn has to be said to be baffling. But now he is more and more willing to explore in the world of coffee, and there may be a new champion here. And the one who encourages and supports him on this road is no longer the former country, the people, the coach team, but his wife.

2015-12-10
Drink coffee on an empty stomach

Drink coffee on an empty stomach

Is it harmful to drink coffee on an empty stomach? I ate very little in the morning. Now it's almost noon. I didn't eat. I drank some coffee. Many people will say that drinking coffee hurts the stomach, easy to cause nervous tension, palpitations, after drinking coffee, hands will tremble and dare not try, but it also has many unknown benefits. As long as you know how to get the right amount at the right time, you can bring the benefits of coffee into full play. Coffee

2014-06-28
How to crowdfund a cafe? You have to look at this case!

How to crowdfund a cafe? You have to look at this case!

The concept of crowdfunding in the Internet era comes from the English fundcrowding, which means to raise money for the public. The crowdfunding mode of the network platform has sprung up abroad for five years, which is mainly manifested in four ways: donation, pre-sale, equity and creditor's rights. After this model was introduced into China, due to cultural, institutional, legal and other factors, it has not made significant progress, and it is difficult to break through the amount of financing.

2015-10-22
Experience the elegant charm and enjoy the romantic flavor of French coffee

Experience the elegant charm and enjoy the romantic flavor of French coffee

First, the Olympic News Network once heard that France once drank less coffee because of a shortage of coffee, and immediately saw more people taking a nap. It may seem like an exaggeration, but it is true that the French are addicted to coffee. When the Gulf War broke out in 1991, France was also one of the countries participating in the war. some domestic people worried that the war would affect the supply of daily necessities, so they rushed to supermarkets to buy them. Even the TV station alarmed the incident.

2015-06-19
The encounter between Zhou Enlai and the Cafe of Flowers in Paris

The encounter between Zhou Enlai and the Cafe of Flowers in Paris

The Flower Cafe, located at 172nd St. Germain Street in the sixth arrondissement of Paris, was built in 1887 because there was a statue of the ancient Roman goddess Flore in front of the door. (file photo) Planet Ye took out a map of Paris to mark the footprints of Zhou Enlai that year. Oral history narrator: Ye Planet Zhou Enlai, president of the French European History Society, in the 13th arrondissement of Paris in the 1920s.

2015-06-11
Starbucks

Starbucks "Foreign Brand" misread by Chinese people

The flatter the world is, the more three-dimensional the misreading is. With regard to concepts, brands, tastes, fashion, lifestyle and cities, old misunderstandings are resolved and new misunderstandings emerge. New luxury is popular in China. The mainstream consumption values are experiencing luxury, owning LOGO, overdrawing credit cards, enjoying misread profits and pleasures. Anti-consumers are marginalized and become vulnerable groups. St

2015-06-11
Coffee common sense many drinks in the United States are Starbucks coffee fast food.

Coffee common sense many drinks in the United States are Starbucks coffee fast food.

The flatter the world is, the more three-dimensional the misreading is. With regard to concepts, brands, tastes, fashion, lifestyle and cities, old misunderstandings are resolved and new misunderstandings emerge. New luxury is popular in China. The mainstream consumption values are experiencing luxury, owning LOGO, overdrawing credit cards, enjoying misread profits and pleasures. Anti-consumers are marginalized and become vulnerable groups. St

2015-05-04
Starbucks '

Starbucks '"foreign brand" misread by Chinese people

Starbus is a very inexpensive popular drink in the United States, which is regarded as a fast food in coffee, but immigrated to China, it has become one of the elements of fashion and elegance. The nature is completely altered.

2014-05-19
How to make a good cup of espresso (2)

How to make a good cup of espresso (2)

Then we discuss another concept: "Do not use a single filter"! "Easy to over-extract."

2014-09-09
The operation and sale of cafes the marketing of cafes

The operation and sale of cafes the marketing of cafes

How to design coffee shop menu drinks has the characteristics of low cost and high profit. In order to meet the needs of consumers, coffee shops will have different business forms and product combinations, such as brewed real pot coffee, fully automatic Italian machine Dante coffee, semi-automatic Italian machine Starbucks coffee, such as action cafes characterized by scenery, traditional siphon coffee, and simple restaurants.

2014-09-19
Starbucks Coffee: not marketing skills but operating

Starbucks Coffee: not marketing skills but operating "people"

Starbucks (Starbucks), born in Seattle in 1971, started by selling coffee beans. In 1996, Starbucks began its global expansion, opening coffee chains in 32 markets, including China, South Korea, Malaysia, Singapore, New Zealand, Australia, the Philippines, Thailand, Indonesia and Japan. CEO Howard, who single-handedly brought small coffee shops into the ranks of international brands? Schultz said:

2014-07-26
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