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The legend of coffee, the story of the shepherd.

The legend of coffee, the story of the shepherd.

Legends of coffee there are several legends about the origin of coffee, among which the more familiar is the story of the shepherd: around 600 AD, a shepherd found that his sheep would be excited and hissed every night. In fear, he asked the priest of the temple for help. After carefully observing the sheep for a few days, the priest found that the sheep had eaten an unknown fruit.

2015-06-18
Different factions of coffee market, horse racing enclosure, local cafes fall into an endless cycle.

Different factions of coffee market, horse racing enclosure, local cafes fall into an endless cycle.

I'm either at the cafe or on my way to the cafe. Listeners may curl their lips and say disapprovingly that the catchphrase, which represents American coffee culture, has become OUT. Indeed, an army of various styles of coffee is pouring in, targeting the Chinese people's pockets. Whether it is American style, British style, Korean style, literature and art control or gem, behind the racing enclosure in different factions of cafes

2014-04-27
40% high rent cafes face losses plug-in cafes become a new trend

40% high rent cafes face losses plug-in cafes become a new trend

Drinking coffee and making cafes has become a new way of life in cities. In recent years, China's coffee industry has taken the lead in the most valuable areas of consumption with a consumption growth rate of more than 20%, and the prospect is bright. Take the Central Plaza on the ring road as an example, Starbucks, LAVAZA, COSTA and other first-tier coffee brands are gathered within 100 meters. Take a stroll around, siphon and garden coffee.

2015-08-10
Test report on coffee bean cups produced in East Africa

Test report on coffee bean cups produced in East Africa

The characteristics of good coffee produced in East Africa are so strong that coffee from other regions of the world is relatively mild, such as Kenya's super-full wine flavor and Ethiopian Yega Snow Coffee, which is full of amazing floral aromas. these are examples of this kind of strong performance, and it is almost impossible to find a coffee produced in East Africa that is mild.

2014-07-04
Coffee shop management coffee shop marketing skills

Coffee shop management coffee shop marketing skills

As an emotional industry, running a cafe is very popular with fashionists. while making money, it can also take into account the pursuit of the taste of life, which is indeed the best choice for both worlds. Therefore, many cultural people who are new to business like to run cafes, which make them have a rich humanistic atmosphere, thus making them more attractive. In fact, at present, large, medium and small cities in China

2014-11-06
A good port with the basic elements of coffee shop operation

A good port with the basic elements of coffee shop operation

As an emotional industry, running a cafe is very popular with fashionists. while making money, it can also take into account the pursuit of the taste of life, which is indeed the best choice for both worlds. Therefore, many cultural people who are new to business like to run cafes, which make them have a rich humanistic atmosphere, thus making them more attractive. In fact, at present, large, medium and small cities in China

2015-08-13
A business incubator in the cloak of a cafe

A business incubator in the cloak of a cafe

"3W Coffee" has a different theme from those ordinary literary cafes. In fact, the cafe, which is owned by nearly 200 Internet and investment people, is a start-up incubator.

2014-05-30
The spread of Coffee Coffee Culture of Coffee all over the World

The spread of Coffee Coffee Culture of Coffee all over the World

The Discovery and spread of Coffee how was coffee discovered? When people taste mellow coffee, they can't help but ask such questions. According to Roth de Neroy, a Roman linguist, around the sixth century AD, an Arab shepherd named Caldai was very excited and excited to see every goat when he went to graze on the grasslands of Ethiopia. It made him

2014-11-07
Coffee History Cafe History

Coffee History Cafe History

At the beginning of the seventeenth century Constantinople was the capital of the most powerful empire in Europe. Coffee houses were already very popular in the Ottoman Empire when the British noticed them. The construction of a palatial café became the first act of Ottoman rulers to conquer a city to demonstrate the civilized nature of their rule. Some British travelers and merchants believed that Iraq

2014-09-22
What do you care about first when you pool the money to open a coffee shop?

What do you care about first when you pool the money to open a coffee shop?

What do you care about first when you pool the money to open a coffee shop? When I attended a salon, I talked about a relatively painful case, but I thought about it, maybe I could share it, commemorating the first production after opening the column for half a year. A coffee shop with a lot of people in a third-tier city has an average capital of 2000 per capita. It has about 80 people, raising a total of 16w. surface

2015-08-28
Talking about the champion of Chinese barista

Talking about the champion of Chinese barista

Q1: please share the key to winning the award that year? Q2: has there been any change in your career path since you won the championship? Q3: in your opinion, what changes have taken place in the Chinese coffee market in recent years, especially how does the development direction of boutique coffee affect you? Q4: if you compete again, what do you think is different from the past? What advice do you have for new baristas? A1: first of all, competition

2015-04-23
Dialogue 1: What advice do you have for new baristas?

Dialogue 1: What advice do you have for new baristas?

Q1: Please share the key to your award this year. Q2: After winning the championship, did your career path change? Q3: In your opinion, what changes have taken place in the coffee market in China in recent years, especially in the development direction of fine coffee? Q4: If you compete again, how do you feel different from the past? What advice do you have for new baristas? A1: First of all, the game.

2015-10-19
How much do you know about French coffee?

How much do you know about French coffee?

When it comes to Bordeaux in France, people may think more of the world-famous Bordeaux wine. But in fact, the commodity coffee in world trade has been closely related to the city of Bordeaux for many years. The first coffee shop in Europe appeared in the mid-17th century. With the development of coffee trade, the two French ports Le Alpha and Bordeaux have gradually become imports of coffee beans.

2014-06-27
Coffee shop opening guide the design, location, service and marketing of cafes of different sizes are different.

Coffee shop opening guide the design, location, service and marketing of cafes of different sizes are different.

If you want to open a coffee shop, you don't know whether to open an independent coffee shop or join a chain, open a pure coffee shop, or run another one. This is the first choice you face at the beginning of your business. If the start-up capital is not considered, in terms of the gross profit margin, the profit of individual stores is similar to that of joining chain stores, because although the unit price is different, if the franchise fee and business area rent are considered at the same time.

2016-01-07
A brief introduction to the introduction to Coffee roasting, the complete Book of Coffee self-baking

A brief introduction to the introduction to Coffee roasting, the complete Book of Coffee self-baking

When the author published the first edition of this book in 1996, roasting coffee beans at home was something that only tireless coffee addicts would do. At that time, roasting coffee beans was a very difficult thing to master, and roasters had to work hard to find a way to roast coffee beans to a moderate brown. Today, individuals still roast coffee beans at home.

2015-01-27
The introduction to coffee roasting recommends the complete Book of Coffee self-baking.

The introduction to coffee roasting recommends the complete Book of Coffee self-baking.

When the author published the first edition of this book in 1996, roasting coffee beans at home was something that only tireless coffee addicts would do. At that time, roasting coffee beans was a very difficult thing to master, and roasters had to work hard to find a way to roast coffee beans to a moderate brown. Today, individuals still roast coffee beans at home.

2015-10-26
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