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Starbucks Coffee: not marketing skills but operating

Starbucks Coffee: not marketing skills but operating "people"

Starbucks (Starbucks), born in Seattle in 1971, started by selling coffee beans. In 1996, Starbucks began its global expansion, opening coffee chains in 32 markets, including China, South Korea, Malaysia, Singapore, New Zealand, Australia, the Philippines, Thailand, Indonesia and Japan. CEO Howard, who single-handedly brought small coffee shops into the ranks of international brands? Schultz said:

2014-07-26
The exquisite coffee cup and American coffee

The exquisite coffee cup and American coffee

Coffee cups pay attention to ● coffee cups pay attention to the simplicity of ceramic cups, and porcelain cups are round, respectively symbolizing different coffee attitudes. Pottery cup: rich in texture, suitable for deep-baked coffee with rich taste. Porcelain cup: the most common, can just explain the delicate aroma of coffee. Among them, the bone porcelain coffee cup made of high-grade porcelain clay and animal bone powder has a light texture and color.

2015-04-20
Exquisite Coffee Common sense Coffee Cup and American Coffee

Exquisite Coffee Common sense Coffee Cup and American Coffee

Coffee cups pay attention to ● coffee cups pay attention to the simplicity of ceramic cups, and porcelain cups are round, respectively symbolizing different coffee attitudes. Pottery cup: rich in texture, suitable for deep-baked coffee with rich taste. Porcelain cup: the most common, can just explain the delicate aroma of coffee. Among them, the bone porcelain coffee cup made of high-grade porcelain clay and animal bone powder has a light texture and color.

2014-11-10
The elegant demeanor of the players from five continents in the third Hainan Fushan Cup

The elegant demeanor of the players from five continents in the third Hainan Fushan Cup

[the third Fushan Cup] the China Fushan Cup International Barista Championship has been successfully held twice since it began in 2012, which has always been professional. High-end. The fair standard organization has attracted the attention and participation of the coffee industry at home and abroad, and the event has attracted Colombia, Brazil, Ecuador, the United States, France, Italy, Vietnam, Japan, South Korea and New Zealand.

2014-06-05
American Coffee A brief introduction to drip Coffee or Coffee with Water

American Coffee A brief introduction to drip Coffee or Coffee with Water

There are two kinds of coffee in the United States, one is drip coffee, the other is coffee with water. No matter which kind of coffee, American coffee gives people a light taste. Some people say that it is due to too little coffee and too much water, but it is not. American coffee is different from Italian coffee on this point. Americans' habit of drinking coffee seems to be a day.

2023-03-22
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