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Research report on the Forecast and Investment Strategy of China's Coffee Industry from 2012 to 2016

Research report on the Forecast and Investment Strategy of China's Coffee Industry from 2012 to 2016

Against a backdrop of rising coffee use in major emerging markets, particularly in Asia and South America, global coffee demand rose 2 per cent year-on-year in the 2011-2012 fiscal year. During the 2012-2013 fiscal year, global coffee production held steady at around 146 million packs (60kg each). In the past ten years, coffee shops have sprung up on the streets of major cities in China, especially

2015-04-09
How to open a boutique cafe? Boutique coffee opens a coffee shop

How to open a boutique cafe? Boutique coffee opens a coffee shop

One, ten million do not face all the noodles! The reason why many cafes fail is that operators want to do everything from the very beginning, they want to provide customers with the most comprehensive range of goods and services as diverse as possible. Doesn't that sound wrong? But have you ever thought that you could sell the highest quality coffee and service at the lowest price? You may be the most

2016-06-16
Different Coffee fragrance in Shanghai visit Cafe Coffee, the first Container concept Store in China

Different Coffee fragrance in Shanghai visit Cafe Coffee, the first Container concept Store in China

With the development of coffee culture, people no longer regard it as a drink to wake themselves up in the morning, but more like a way of life. The cozy afternoon in the coffee shop is the most leisurely time for many people. For this reason, this space filled with the smell of coffee also continues to bring innovation, making people more comfortable and nostalgic. Recently, Australian coffee brand Gloria

2015-12-15
How to open a boutique cafe?

How to open a boutique cafe?

With the increasing number of boutique coffee shops, how to stand out has become the first problem that every coffee shop operator needs to consider. In my opinion, there is only one way to solve this problem, and that is to find out the USP of the coffee shop, that is, unique selling point / unique sales proposition (Unique Selling Proposition). USP is actually a proper word of marketing.

2016-06-07
New appeal creates new fashion, revealing the innovative way MY ZONE Coffee joins

New appeal creates new fashion, revealing the innovative way MY ZONE Coffee joins

With the progress of the times and the younger generation becoming the main force of consumption, the traditional coffee shop model is becoming more and more old-fashioned, and some enterprising coffee franchisees have taken advantage of the situation to launch coffee franchisees with new generation coffee characteristics. MY ZONE, a coffee franchise brand owned by City Hotel Group, is a new brand aimed at the new needs of young people and business travelers.

2016-09-12
Starbucks News Coffee Network News latest Coffee News Why does Starbucks dream of breaking the tea chain?

Starbucks News Coffee Network News latest Coffee News Why does Starbucks dream of breaking the tea chain?

Why did Starbucks break the tea chain? "Chinese and Foreign Management" magazine 2016-03-14 08:42:42 Internet + Innovation Starbucks Reading (83) comments (0) statement: this article was written by the author stationed on the public platform of Sohu. Except for the official account of Sohu, the views only represent the author. Does not represent Sohu.

2016-03-17
Management and service of cafes cost management and information management of cafes

Management and service of cafes cost management and information management of cafes

First, do a good job of internal control and management when the economy is not good. It is difficult to make a lot of money to open a store, but at least you can't lose money, or you have to strengthen internal control and management. It can be considered from three aspects: personnel, cost and procurement. (1) the personal leadership style of the personnel boss, the degree of assistance of the partnership shareholders, the staff turnover rate and centripetal force, and the most basic personnel management regulations. It all affects students.

2014-09-19
Nestle Coffee invites

Nestle Coffee invites "post-90s" to sing bravely.

Mr. Su Bo, president of Nestl é Greater China Food and Beverage Department, Han Han, daring spokesman for Nestle Coffee, and hip-hop blues music composer awakened with all the contestants in the 2012 Nestle Coffee in season National Campus Singers final contest Group Photo 2012 Nestle Coffee in Music season with the theme of meeting because of music and meeting because of coffee, it lasted about three months and went deep into 14 cities and 20 colleges and universities across the country.

2014-08-07
Starbucks service marketing: a cup of coffee makes customers enjoy human feelings.

Starbucks service marketing: a cup of coffee makes customers enjoy human feelings.

During the meeting of Luo Lunyou (right), Mr. Xu Guangyu, General Manager of Uni-President Starbucks, talked freely about the business philosophy. (photo: Tsai Chung-hsien location: Tzu Chi Humanities Center date: September 22, 2012) Xu Guangyu, general manager of Starbucks (left) believes that a sincere and honest attitude can forge a good relationship. (photo: Cai Chongxian location: Tzu Chi Humanities Center date: September 22, 2012)

2014-04-27
Coffee shop research report: research on the competition pattern and investment strategy of coffee shop industry in 2013-2017

Coffee shop research report: research on the competition pattern and investment strategy of coffee shop industry in 2013-2017

In the past decade, coffee shops have sprung up in the streets of major cities in China, especially with the entry of Starbucks, Shangdao and other large enterprise groups, the market is showing a lively scene. Coffee consumer groups are gradually growing, coffee culture is gradually taking shape in inland cities, and the domestic coffee consumption market continues to expand every year. Although the current country

2014-05-11
knowledge of bar manager management

knowledge of bar manager management

The most basic duties of the bar supervisor: 1 actively cooperate with the manager's work, control the quality of products, and save raw materials. 2 Command the operation of the bar, do a good job of coordination. 3 according to the requirements and standards for finished product production, inspection. 4 bar internal working environment and hardware facilities, appliances cleaning, maintenance, control. Responsible for raw material investigation and acceptance. 6 Responsible for the material storage of the bar,

2016-06-07
Factors influencing the Development of Coffee Industry

Factors influencing the Development of Coffee Industry

In the 1970s, three Americans turned Starbucks coffee into a coffee shop sign to promote the American spirit, and since then, a cup of Starbucks coffee has fascinated the world.

2014-05-29
What is Fairtrade Coffee?

What is Fairtrade Coffee?

Fair Trade (Fairtrade) coffee has become a familiar sight in British supermarkets and cafes. Its motivation is commendable because it guarantees a minimum price for coffee growers.

2014-07-24
How to be a good owner of a small coffee shop

How to be a good owner of a small coffee shop

Rome was not built in a day, nor was Rome built in a day. Anyone can open a coffee shop as long as there is enough money, but do you think it is so easy to be a coffee shop owner? I don't know who said such a sentence, if you love someone, let him open a coffee shop, hate someone and let him open a coffee shop. This sentence aptly describes the actual state of a coffee shop operator.

2015-07-06
What characteristics does the owner of a small coffee shop need to run this shop well?

What characteristics does the owner of a small coffee shop need to run this shop well?

Rome was not built in a day, nor was Rome built in a day. Anyone can open a coffee shop as long as there is enough money, but do you think it is so easy to be a coffee shop owner? I don't know who said such a sentence, if you love someone, let him open a coffee shop, hate someone and let him open a coffee shop. This sentence aptly describes the actual state of a coffee shop operator.

2016-04-25
Coffee training on how to be a good bar supervisor in a cafe

Coffee training on how to be a good bar supervisor in a cafe

First of all, as a bar manager, its requirements are relatively strict! The most basic duties of the bar supervisor are as follows: 1 actively cooperate with the manager, control the product quality and save raw materials. (2) direct the operation of the bar staff and do a good job of coordination. (3) manufacture and inspection of finished products according to requirements and standards. 4 the internal working environment and hardware facilities of the bar, the cleaning, maintenance and control of the equipment. 5 responsible for raw materials

2015-01-12
About

About "Fair Trade Coffee"

Fair Trade (Fairtrade) coffee has become a familiar sight in British supermarkets and cafes. Its motives are laudable because it guarantees a minimum price for coffee growers, and it would be ruthless if anyone objected to giving them a better price. In 2007, coffee with the Fairtrade logo sold £117 million in the UK. Last November, Starbucks (

2014-08-25
Running a coffee shop asks the boss what you need to know to open a coffee shop.

Running a coffee shop asks the boss what you need to know to open a coffee shop.

Rome was not built in a day, nor was Rome built in a day. Anyone can open a coffee shop as long as there is enough money, but do you think it is so easy to be a coffee shop owner? I don't know who said such a sentence, if you love someone, let him open a coffee shop, hate someone and let him open a coffee shop. This sentence aptly describes the actual state of a coffee shop operator.

2015-09-07
How to be a good owner of a small coffee shop? How to open a chain cafe?

How to be a good owner of a small coffee shop? How to open a chain cafe?

Rome was not built in a day, nor was Rome built in a day. Anyone can open a coffee shop as long as there is enough money, but do you think it is so easy to be a coffee shop owner? I don't know who said such a sentence, if you love someone, let him open a coffee shop, hate someone and let him open a coffee shop. This sentence aptly describes the actual state of a coffee shop operator.

2016-04-25
70 billion coffee market capital does not like, why take a fancy to coffee zero?

70 billion coffee market capital does not like, why take a fancy to coffee zero?

The interaction and traceability of users make Coffee Zero Bar have a broader business imagination and create China's first real Internet + Coffee, rather than just using online payment. As of September 2016, the Coffee Zero Bar has accumulated hundreds of thousands of registered members, serving nearly one million terminal target users, and has swept through the PSP model in North, Shanghai, Guangzhou, Shenzhen, East China, South China and China.

2016-09-29
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