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Vietnam's coffee exports are under great pressure.

Vietnam's coffee exports are under great pressure.

The International Coffee Organization (ICO) recently confirmed that Vietnam overtook Brazil to become the world's largest coffee exporter, but Vietnamese coffee exporters are not happy. At present, 70% of Vietnam's coffee exports are completed by foreign-funded enterprises, and many domestic coffee enterprises are in trouble because of mutual price cuts and shortage of funds. Nishiyuan Coffee Company, Dole INEXIM Company, Nishiyuan Coffee Import and Export Investment Unit

2014-04-27
An increase in the proportion of cooperatives in Costa Rica's coffee industry

An increase in the proportion of cooperatives in Costa Rica's coffee industry

According to the Costa Rican Coffee Research Institute (Icafe), the coffee production of 17 cooperatives in Costa Rica accounted for 41.5% of the total coffee production in 2015, up from 36.5% in 2011. The remaining coffee producers are mainly exporters and small and micro enterprises, of which small and micro enterprises account for 34.5%.

2016-08-22
Development of Coffee Machine Market in China

Development of Coffee Machine Market in China

At present, the Chinese coffee machine market is dominated by foreign manufacturers, and the market share is mainly concentrated in the hands of Delong and Philips. In recent years, many enterprises have entered the coffee machine industry, from 35 in 2012 to 132 in 2015, but the leading products in the coffee machine industry are still Delong and Philips, which accounted for more than 80% of the Chinese coffee machine market in 2015. Current

2016-08-26

"Wal-Mart + KFC": a new retail model of China's shoe industry

Once upon a time, the channel is king, the decisive terminal is the shoe industry marketing personage familiar warning world constant words, and once popular join agent, chain monopoly and other invincible marketing means, but today in the price war, promotion war, advertising war enterprises are tired to deal with. Channel change, whether or not to change, how will it change? In the face of global competition, should the thinking of footwear retail mode also be internationalized?

2015-08-13
Thoughts on the sharp-eyed business war game in the cafe

Thoughts on the sharp-eyed business war game in the cafe

Last weekend's sharp-eyed business war game was an unprecedented success, false and real, true and false, playing a lot of competitive tricks. We have been trying to introduce a variety of activities into such an interesting platform as a cafe, and common sense deduces the way of coffee that belongs to Chinese young people. The chief and the two governments that give you happiness have distinct characteristics. The former is full of energy in macro-control, while the latter is full of energy.

2015-04-16
Chen Zhaohui: build 100

Chen Zhaohui: build 100 "Cloud Venture Coffee" in five years

A week before the opening of Cloud Venture Capital Coffee (Cloud Capital Coffee), Tian Mengyu, a graduate student at Bentley University who has studied finance in the United States for seven years, told Chen Zhaohui on Wechat that he had sold his car, booked an air ticket, and was ready to return home to join Chen Zhaohui's O2O career sequence. Of course, he hopes to focus on the business direction when he returns home.

2015-04-30
Cross-strait coffee world-famous Sino-foreign joint venture catering chain enterprises

Cross-strait coffee world-famous Sino-foreign joint venture catering chain enterprises

Cross-Strait Coffee is a world-famous Sino-foreign joint venture catering chain enterprise, which is founded by Ms. Jin Meiyang, a well-known female entrepreneur in Zhejiang, in pursuit of greater coffee ideal and better service concept. Jin Meiyang coffee on both sides of the strait won the favor of the world's number one investment bank, Goldman Sachs Group, one of the world's top 500 companies, and Watson Investment in 2008.

2015-08-05
Power and money dispute between Hougu Coffee and PE

Power and money dispute between Hougu Coffee and PE

Since June 28th, Yunnan Dehong Hougu Coffee Co., Ltd. (hereinafter referred to as Hougu Coffee), the largest local instant coffee manufacturer in China, has finally returned to the negotiating table after months of stalemate with its PE investors.

2014-05-30
Pu'er Coffee: build a Brand and enter the Market

Pu'er Coffee: build a Brand and enter the Market

"during this Pu'er trip, we saw the great potential of the Pu'er coffee industry and look forward to further cooperation with excellent local enterprises in international and domestic trade and brand building." This is the high praise given to the coffee industry by the Austrian enterprise delegation when they came to Pu'er for an inspection.

2014-06-03
Yunnan Hougu opens the era of Intelligent Coffee Manufacturing in China

Yunnan Hougu opens the era of Intelligent Coffee Manufacturing in China

It is understood that Hougu processing plant broke the monopoly of foreign production lines. It is understood that Hougu independently developed a domestic first and international leading instant coffee production line. The production process has achieved fully automated and intelligent production, and the system integration has been realized. The degree of numerical control is more than 95%. The production equipment is connected through field bus control and network information technology control, and the production process is automatically monitored and diagnosed.

2016-08-19
Coffee is one of the three largest drinks in the world. 2015 Top Ten Brand Coffee Enterprises ranked Starbucks

Coffee is one of the three largest drinks in the world. 2015 Top Ten Brand Coffee Enterprises ranked Starbucks

Coffee is one of the three major drinks in the world. At first, coffee was expensive in Europe. Only aristocrats could drink coffee, and coffee was even called black gold. Coffee, which fell in price as a result of mass production, began to become an important drink for Europeans. Zhong Lirong, vice president of China Coffee and Coffee Beverage Professional Committee, said in an interview: comparatively speaking, Chinese people drink pure coffee.

2016-04-19
We need to learn the reasons for Starbucks' success.

We need to learn the reasons for Starbucks' success.

Starbucks coffee brand extension of the successful model of enterprises to create famous brands, brand-name enterprises. The emergence of famous brands is by no means easy, it requires the efforts of one or even several generations of enterprises, and requires all aspects of conditions. Famous brand can produce great influence, cohesion and attraction, and provide a strong driving force for the development of enterprises, which can be called the internal extension effect of famous brand. Just take a look.

2014-08-04
The reason for the success of Starbucks Coffee Brand

The reason for the success of Starbucks Coffee Brand

Starbucks coffee brand extension of the successful model of enterprises to create famous brands, brand-name enterprises. The emergence of famous brands is by no means easy, it requires the efforts of one or even several generations of enterprises, and requires all aspects of conditions. Famous brand can produce great influence, cohesion and attraction, and provide a strong driving force for the development of enterprises, which can be called the internal extension effect of famous brand. Just take a look.

2015-11-04
Thoughts on the unsalable Coffee beans in Yunnan

Thoughts on the unsalable Coffee beans in Yunnan

For Pu'er farmers, this year's coffee beans keep them awake. In previous years, people are looking for beans, but this year they are looking for people. At the beginning of the year, there were many people who bought, but we didn't want to sell. Now there are few people who want to buy, so we can't find a buyer if we want to sell. Li Xiaozhi, a villager of Kongguang Village, Mangkuan Township, Longyang District, Baoshan City, said in an interview: 90% of the villagers in our village grow coffee beans and grow noodles.

2014-05-30
Japanese Media: increasingly fierce Competition among Chinese chain Coffee shops Competition of Starbucks VS Local Coffee Enterprises

Japanese Media: increasingly fierce Competition among Chinese chain Coffee shops Competition of Starbucks VS Local Coffee Enterprises

Competition for Coffee in China the competition among Chinese coffee shops is becoming increasingly fierce. Starbucks Coffee of the United States, the world's largest coffee shop chain, has proposed to open 3400 stores in China by 2019, which will become the country with the largest number of Starbucks overseas stores. At the same time, local Chinese companies such as Pacific Coffee are catching up by developing localized menus such as oolong tea lattes. Due to

2015-12-11
The reasons for Starbucks' success should be used for reference.

The reasons for Starbucks' success should be used for reference.

Starbucks coffee brand extension of the successful model of enterprises to create famous brands, brand-name enterprises. The emergence of famous brands is by no means easy, it requires the efforts of one or even several generations of enterprises, and requires all aspects of conditions. Famous brand can produce great influence, cohesion and attraction, and provide a strong driving force for the development of enterprises, which can be called the internal extension effect of famous brand. Just take a look.

2014-07-26
The price of coffee remains low.

The price of coffee remains low.

Frosts Descent has just passed the solar terms, and now it is the harvest season for Yunnan coffee, but the current coffee price has fallen below the cost price, making millions of farmers in Yunnan very anxious. At the same time, people are watching to see if Starbucks coffee is profiteering. According to the Yunnan Coffee Industry Association, in 2013, Yunnan coffee planting area has exceeded 1.4 million mu, the new harvest season, Yunnan coffee production

2014-08-06
Kunming Coffee Trading Center may become an Asian Coffee Trading Center in the future.

Kunming Coffee Trading Center may become an Asian Coffee Trading Center in the future.

On October 28, 2014, the listing ceremony of Kunming Coffee Trading Center (chip) was held in Kunming, Yunnan Province, jointly launched by Yunnan Coffee Industry Association, Yunnan Fine Coffee Association and Yuntianhua (600096, stock bar). It is understood that the establishment of the Kunming Coffee Trading Center will take Kunming as the center, take into account the interests of the major coffee producing areas in Yunnan Province, and radiate Southeast Asia and South Asia.

2014-10-29
Pu'er Coffee-- shaping the Brand

Pu'er Coffee-- shaping the Brand "sharpening the knife to the Market"

To improve the quality of Pu'er coffee in the second half of 2013, Pu'er newly planted ecological coffee garden of 70, 000 mu, coffee area has reached 716000 mu, put into production of 340000 mu, output of 45000 tons, agricultural output value of 780 million yuan; export of 36000 tons, earning foreign exchange of 79.32 million US dollars. There are 386 coffee enterprises registered for industry and commerce in the city, with more than 247500 coffee employees, and the newly established farmers' coffee professional contract.

2014-08-29
How to test a coffee shop to join a brand?

How to test a coffee shop to join a brand?

Many people ask us how to test a coffee shop to join a brand? Here we would like to say that it depends on your personal will and financial strength.

2014-07-11
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