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Dehong Hougu Coffee Brand Culture introduction to the Century Origin of Hougu Coffee

Dehong Hougu Coffee Brand Culture introduction to the Century Origin of Hougu Coffee

Yunnan Dehong Dai Jingpo Autonomous Prefecture, the hometown of coffee in China (23502520 north latitude), is located in the coffee gold production belt of the Tropic of Cancer. Its capital, Mangshi, which means the city of dawn in Dai, is said to be named after the dawn when Buddha arrived in Mangshi. Hougu Coffee Co., Ltd., which has the largest scale and the most complete industrial chain in China's coffee industry, originated here and has been continuously developed for more than a decade.

2015-12-17
What is the impact of the entry of McCoffee on the domestic coffee market?

What is the impact of the entry of McCoffee on the domestic coffee market?

Generally speaking, China's freshly ground coffee market is dominated by international coffee brands, such as Starbucks, Costa, McCoffee and Man Coffee, while the leading position of Nestl é and Maxwell in the instant coffee market is unshakable. Since opening its first branch in 1991, Starbucks now has a total of 1001 stores in China, plus the company's established foray into second-tier cities

2016-10-18
The brand culture of Hougu Coffee Company introduces the first local coffee product in China.

The brand culture of Hougu Coffee Company introduces the first local coffee product in China.

Hougu Coffee is the first local coffee brand in China. in addition, there are no other large-scale brands in China. Relying on the huge domestic consumer market and development potential, Hougu Coffee has good market development conditions. Hougu Coffee has a profound Chinese cultural heritage, absorbing the cultural traditions of Taoism and Confucianism. The meaning of Hougu comes from the moral Sutra, and the latter represents the king as the queen.

2015-12-25
History of introduction and expansion of Coffee in early China (5)

History of introduction and expansion of Coffee in early China (5)

1. From the first peak period of the development of China's coffee industry (1952-1961) to the late 1940s, according to recorded figures, there are 2173.33 hectares of rubber plantations in Hainan Island, with a total of 867600 rubber trees, with an annual output of 199,000 tons of dry rubber, and more than 300,000 coffee plants. the annual output of coffee beans is 1 ton. According to a survey in the early 1950s, there was a large amount of coffee left in Fushan area of Chengmai County, with a total of 70,000.

2015-04-28
Introduction of the latest corporate culture of Aiju Group the latest introduction of Aiji Manor Coffee

Introduction of the latest corporate culture of Aiju Group the latest introduction of Aiji Manor Coffee

Aiyi Manor Coffee is a leading brand of Chinese coffee, which integrates coffee cultivation, primary processing, intensive processing, product research and development, trade and brand marketing. Over the past 15 years, it has been committed to bringing Yunnan coffee into the international coffee market, and after earning a reputation for Yunnan coffee in the international market, Aiyi Group began to shift its strategy from the international export market.

2016-01-05
Love Coffee Manor Love Coffee Coffee the latest introduction to the development history of love coffee manor

Love Coffee Manor Love Coffee Coffee the latest introduction to the development history of love coffee manor

Aiyi Manor Coffee is a leading brand of Chinese coffee, which integrates coffee cultivation, primary processing, intensive processing, product research and development, trade and brand marketing. Over the past 15 years, it has been committed to bringing Yunnan coffee into the international coffee market, and after earning a reputation for Yunnan coffee in the international market, Aiyi Group began to shift its strategy from the international export market.

2015-12-21
Coffee industry news domestic coffee information China Coffee Network

Coffee industry news domestic coffee information China Coffee Network

Since cafes from all over the world competed to compete in Shanghai in the 21st century, Shanghai's state-owned and private enterprises have revived the coffee industry in Shanghai, and the red house has expanded to become the largest western coffee restaurant in Shanghai. Heilongjiang people have invested in the construction of 3000 square meters of Yunlu large cafes in Shanghai; Hunan people have set up Weishang coffee chains in Pudong New area and other places; Beijingers in Peninsula Garden

2016-04-15
Boutique Coffee Exhibition notice 2015 Shanghai Coffee Exhibition

Boutique Coffee Exhibition notice 2015 Shanghai Coffee Exhibition

Exhibition date 2015-06-10 to 2015-06-12 Exhibition City Shanghai Exhibition address Shanghai New International Expo Center Exhibition name Shanghai New International Expo Center organizer Shanghai Dongchi Exhibition Service Co., Ltd. 2015 Shanghai Coffee Exhibition 2015 10th China (Shanghai) Coffee Exhibition The 10th Chinese (Shanghai) Coffee Expo Coffee Shop

2014-12-12
Latest news from Shanghai: introduction and contact information of 2016 Shanghai Dairy Beverage Industry Exhibition

Latest news from Shanghai: introduction and contact information of 2016 Shanghai Dairy Beverage Industry Exhibition

2016 Shanghai Dairy Beverage Industry Exhibition The dairy beverage industry exhibition date: June 14-16, 2016 Exhibition address: Shanghai New International Expo Center Exhibition area: 32000 square meters expected to visit 50000 people Exhibition theme: diversity, New Technology leading Food Safety Future invited Unit: China Food Industry Association China

2015-12-17
More than half of the coffee shops in China do not make money from coffee.

More than half of the coffee shops in China do not make money from coffee.

A few days ago, a piece of news that the price of Starbucks coffee in the Chinese market is fully more expensive than that of the United States, causing widespread debate in the society. There are doubts that Starbucks' differential pricing is contrary to the principle of fairness, but there is also a view that calculating only the cost of raw materials while ignoring other operating costs obviously lacks economic common sense. Coffee belongs to a non-monopoly industry, and its pricing power should be vested in the market and enterprises.

2015-10-28
Pu'er is the main coffee producing area in China. Nestl é coffee via Starbucks, Wang Zhongxue, Nestl é and Chinese enterprises.

Pu'er is the main coffee producing area in China. Nestl é coffee via Starbucks, Wang Zhongxue, Nestl é and Chinese enterprises.

Generally speaking, the fruit of the first wave is not very good. The best is the second and third waves, and the best is the fruit of the fourth wave. Wang Zhongxue is afraid that others will not understand, and constantly emphasizes the fullness of coffee beans. Because it determines the thickness of the money he put into his pocket from Nestle. Wang Zhongxue, an authentic Pu'er farmer in Yunnan, now specializes in growing coffee. Nestl é does not operate on a global scale.

2016-04-18
The History of Coffee introduction and expansion in China in the early stage (5)

The History of Coffee introduction and expansion in China in the early stage (5)

1. From the first peak period of the development of China's coffee industry (1952-1961) to the late 1940s, according to recorded figures, there are 2173.33 hectares of rubber plantations in Hainan Island, with a total of 867600 rubber trees, with an annual output of 199,000 tons of dry rubber, and more than 300,000 coffee plants. the annual output of coffee beans is 1 ton. According to a survey in the early 1950s, there was a large amount of coffee left in Fushan area of Chengmai County, with a total of 70,000.

2014-12-01
History of introduction and expansion of Coffee in China in the early stage of Coffee Development (5)

History of introduction and expansion of Coffee in China in the early stage of Coffee Development (5)

1. From the first peak period of the development of China's coffee industry (1952-1961) to the late 1940s, according to recorded figures, there are 2173.33 hectares of rubber plantations in Hainan Island, with a total of 867600 rubber trees, with an annual output of 199,000 tons of dry rubber, and more than 300,000 coffee plants. the annual output of coffee beans is 1 ton. According to a survey in the early 1950s, there was a large amount of coffee left in Fushan area of Chengmai County, with a total of 70,000.

2015-03-09
Chinese Coffee Market Coffee consumption in China increases by 20% a year

Chinese Coffee Market Coffee consumption in China increases by 20% a year

New Express News reporter Xu Liyun intern Qiu Xiaomin reported that on December 11, 2014 Guangzhou Coffee Expo opened. At the opening ceremony, a reporter from the New Express learned that China's coffee consumption is growing at an annual rate of 20%, while the total world coffee consumption is only about 2%, which has also boomed the coffee market in Guangzhou.

2014-12-17
The top ten coffee chains that influence the world are in China.

The top ten coffee chains that influence the world are in China.

Top Ten Coffee chains affecting the World since 1999, some international coffee chains, which are regarded as rebels but never lack of ambition, have broken through the shackles and set an example for China's coffee chains. Starbucks has opened more than 430 stores in Greater China, including Hong Kong, Taiwan and Macau, of which about 200 are on the mainland. Cana

2014-05-29
The future of Yunnan coffee industry: how to play chess?

The future of Yunnan coffee industry: how to play chess?

In the past week, two things have happened in the Yunnan coffee industry: in three days, two coffee trading centers have been listed. On the afternoon of July 9, the Pu'er municipal government signed a contract with Yunnan Jinyuan Flower Industry Co., Ltd. "Yunnan Coffee Trading Center" project, announcing that the Yunnan Coffee Trading Center project was officially launched and settled in Pu'er. In the afternoon of July 12th, more than 20 cafes

2014-08-18
All kinds of giants have aimed at the coffee market in mainland China

All kinds of giants have aimed at the coffee market in mainland China

The hometown of tea is currently setting off a lively battle for the coffee market. The protagonists involved in the wrestling are business tycoons from all over the world. Recently, Amazon has targeted the coffee market in mainland China and launched online cafes. In fact, since last year, various enterprises have invariably set their sights on the coffee market in mainland China.

2015-10-10
The Prospect of Chinese Fine Coffee Market introduction of Coffee Market Prospect

The Prospect of Chinese Fine Coffee Market introduction of Coffee Market Prospect

The output of coffee beans in China continues to rise. China's coffee is mainly planted in Yunnan, Hainan and other places, and it still stays in the stage of extensive cultivation, and no deeply processed brand enterprises have been formed, but the overall output of coffee beans is increasing year by year. On the one hand, this is due to the increasing demand for coffee bean production in the market, on the other hand, it also proves that the coffee planting technology in China has been significantly improved.

2016-06-05
Caffebene, Korea's largest coffee brand, enters China.

Caffebene, Korea's largest coffee brand, enters China.

Caffebene is the largest coffee chain brand in South Korea. Since its establishment in Korea in 2008, caffebene has grown to more than 800 chain stores around the world, widely distributed in South Korea, the United States, China, the Philippines, Cambodia and other places. The reason why caffbene has become the coffee chain with the largest number of franchised stores in South Korea shows that it has joined the franchise leader in the chain.

2014-04-27
Thoughts on the sharp-eyed business game in the cafe

Thoughts on the sharp-eyed business game in the cafe

Last weekend's sharp-eyed business war game was an unprecedented success, false and real, true and false, playing a lot of competitive tricks. We have been trying to introduce a variety of activities into such an interesting platform as a cafe, and common sense deduces the way of coffee that belongs to Chinese young people. The chief and the two governments that give you happiness have distinct characteristics. The former is full of energy in macro-control, while the latter is full of energy.

2014-10-10
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