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Development of ILLY Coffee in China

Development of ILLY Coffee in China

Grinding illy we only need (Starbucks) 3 to 5% of the market, and that's a lot. Zhang Guojun, general manager of Italy's illy Group in China, told Global Entrepreneur. Of course, he was talking about the expectations of the illy coffee brand for the Chinese market. Don't simply treat illy and Starbucks as competitors that are completely different from the world's largest American coffee shop chain.

2016-09-20
Multi-coffee brands compete for the Chinese market, Starbucks faces challenges

Multi-coffee brands compete for the Chinese market, Starbucks faces challenges

Starbucks (Starbucks) is the name of an American coffee chain, founded in 1971, is the world's largest coffee chain, its headquarters is located in Seattle, Washington, USA. Starbucks' retail products include more than 30 of the world's top coffee beans, hand-made espresso and a variety of hot and cold coffee drinks, fresh and delicious pastries, and a variety of coffee.

2016-05-26
Yunnan Hougu opens the era of Intelligent Coffee Manufacturing in China

Yunnan Hougu opens the era of Intelligent Coffee Manufacturing in China

It is understood that Hougu processing plant broke the monopoly of foreign production lines. It is understood that Hougu independently developed a domestic first and international leading instant coffee production line. The production process has achieved fully automated and intelligent production, and the system integration has been realized. The degree of numerical control is more than 95%. The production equipment is connected through field bus control and network information technology control, and the production process is automatically monitored and diagnosed.

2016-08-19
This company has never produced a product of its own, but it can turn other people's products into gold.

This company has never produced a product of its own, but it can turn other people's products into gold.

On 2016 CES, many traditional home appliance companies have won awards. But their success depends largely on the support of a company that has never produced its own products. The company that can turn stone into gold is called Ella Wulian, an enterprise-class IoT cloud platform service provider based in Silicon Valley, covering the United States, Europe, China and Japan. And I said,

2016-01-11
Introduction of Chinese Fine Coffee to the World scented Yunnan Coffee

Introduction of Chinese Fine Coffee to the World scented Yunnan Coffee

For quite a long time, Yunnan coffee, which is said to be comparable to Blue Mountain in the industry, has no Yunnan flavor. It may belong to Starbucks' leisure, or it may be kneaded into the island to boil out the flavor of Brazil, Colombia or Japan, but it does not belong to Yunnan. Even now, this situation is still common. However, it is gratifying to be involved in the field of coffee for nearly 20%.

2014-10-17
Hougu Coffee Co., Ltd. Hougu Coffee fragrance floats in the Palais des Nations

Hougu Coffee Co., Ltd. Hougu Coffee fragrance floats in the Palais des Nations

Coffee is the world's largest drink besides water, with a total global coffee consumption of more than 8 million tons. In recent years, with the continuous social and economic development of China, China has become one of the countries with the fastest growth rate of coffee consumption in the world. Yunnan, as the main coffee producing area in China, accounts for 99% of China's coffee production and 1% of the world coffee production. Yunnan Coffee

2015-12-14
The rise of espresso coffee industry

The rise of espresso coffee industry

Coffee used to be a luxury consumer product for Chinese people. with the improvement of living standards, people not only accept the comfort brought by coffee, coffee culture has also been gradually valued and infiltrated into daily life. Coffee is closely related to fashion, taste, elegance and other terms.

2014-05-23
Chinese herbal coffee is the first of the three largest drinks in the world.

Chinese herbal coffee is the first of the three largest drinks in the world.

Coffee is the first of the three major beverages in the world, one of the most important international trade commodities, and also an important raw material for medicine, food and light chemical industry. in history, there was only woody coffee in the world. and mainly produced in Colombia, Brazil, Indonesia and other countries near the equator, only a small amount of woody coffee is grown in subtropical areas such as Hainan and Yunnan, and coffee is not produced in most countries.

2015-06-05
The Kopi Luwak counterattack became the highlight of the coffee market ushered in the perfect counterattack after the trauma of the new rival.

The Kopi Luwak counterattack became the highlight of the coffee market ushered in the perfect counterattack after the trauma of the new rival.

With the popularity of the third wave of coffee culture around the world, the number of urban coffee chains in China shows a blowout trend. Among them, Kopi Luwak, which is recognized as the most expensive coffee in the world, is gradually entering the Chinese market.

2015-12-28
Starbucks is a famous global coffee chain.

Starbucks is a famous global coffee chain.

In 2013, Jiakelai Restaurant Group signed the "Strategic Cooperation in China" with Starbucks. All stores of Jiakelai Restaurant Group will use the coffee raw materials provided by Starbucks to provide customers with a world-class coffee experience.

2014-07-12
Yunnan

Yunnan "the first Village of Coffee in China": breaking the Market predicament with High-quality Route

In his own coffee field, Xie Xianwen carefully observed the coffee trees that would blossom in the second round, and was very worried about the decline in the production and quality of his coffee beans. Four consecutive years of drought in Yunnan and the decline in international coffee futures prices have shaken China's coffee market.

2014-05-13
The rigid demand for coffee consumption in China has not yet been formed?

The rigid demand for coffee consumption in China has not yet been formed?

Every morning, Hu Ding, a 34-year-old highway architect, drinks a cup of homemade espresso, a mellow taste as fascinating as good wine. Like many coffee lovers in China, Hu Ding's road to coffee begins with instant coffee, but since he tasted the rich taste of freshly ground coffee, his life is no longer without this rich and mellow taste.

2014-09-11
How to crowdfund a cafe? You have to look at this case!

How to crowdfund a cafe? You have to look at this case!

The concept of crowdfunding in the Internet era comes from the English fundcrowding, which means to raise money for the public. The crowdfunding mode of the network platform has sprung up abroad for five years, which is mainly manifested in four ways: donation, pre-sale, equity and creditor's rights. After this model was introduced into China, due to cultural, institutional, legal and other factors, it has not made significant progress, and it is difficult to break through the amount of financing.

2015-10-22
Boutique Coffee Exhibition notice 2015 Shanghai Coffee Exhibition

Boutique Coffee Exhibition notice 2015 Shanghai Coffee Exhibition

Exhibition date 2015-06-10 to 2015-06-12 Exhibition City Shanghai Exhibition address Shanghai New International Expo Center Exhibition name Shanghai New International Expo Center organizer Shanghai Dongchi Exhibition Service Co., Ltd. 2015 Shanghai Coffee Exhibition 2015 10th China (Shanghai) Coffee Exhibition The 10th Chinese (Shanghai) Coffee Expo Coffee Shop

2014-12-12
The operation and sale of cafes

The operation and sale of cafes

First, the market understanding and evaluation, know yourself and know the enemy, a hundred battles are not defeated. Before opening a shop, you should have a certain understanding of the overall market of the cafe. This includes the aforementioned cafe shape, business scale, product mix and price, the status of the target customer group, and possible future trends and changes. Then make a detailed evaluation of the cafe of the same shape in the business district where you want to open a store. Evaluation

2014-09-19
Espresso blended with decaf Brazilian decaf beans

Espresso blended with decaf Brazilian decaf beans

Espresso with several of my favorite decaf coffees if you need decaf, prepare some water-processed Brazilian decaf beans. Use 50% of this coffee bean, plus some other coffee beans with different flavors. If you want coffee that is almost completely decaffeinated, you can choose one of the following combinations: 50%

2016-06-18
Japan UCC Ueshima Coffee Co., Ltd. Ueshima Coffee Shanghai Co., Ltd. Top Ten Books in the World

Japan UCC Ueshima Coffee Co., Ltd. Ueshima Coffee Shanghai Co., Ltd. Top Ten Books in the World

Coffee is one of the top three drinks in the world. At first, coffee was expensive in Europe. Only aristocrats could drink coffee. Coffee was even called black gold. Coffee, whose price fell as a result of mass production, began to become an important drink for Europeans. Zhong Lirong, vice president of the China Coffee and Coffee Beverage Professional Committee, said in an interview

2016-04-19
China Coffee Trading Network China Coffee Network Coffee roasting imported coffee imported boutique coffee beans

China Coffee Trading Network China Coffee Network Coffee roasting imported coffee imported boutique coffee beans

China Coffee Trading Network is one of the single product e-commerce websites under China online Library, which provides professional and accurate product supply and purchase information, quotation information, exhibitions, industry information and many other coffee trade information for coffee industry. it is a B2B e-commerce trading platform for coffee enterprises for product promotion, wholesale distribution and bulk procurement. The China Coffee Trading Network is provided by Yunnan Electric Power, a Chinese network bank.

2016-04-16
The world's famous coffee chain

The world's famous coffee chain

Starbucks stores and supermarkets, bookstores and other alliances, in the cooperative store to find a place to open. Starbucks also plans to lower its long-term plan to open 40, 000 stores around the world, which has so far opened more than 16000.

2014-07-10
Shi Dongwei, vice president of Starbucks Greater China: the big story in the small coffee cup

Shi Dongwei, vice president of Starbucks Greater China: the big story in the small coffee cup

Forty-two years ago, Starbucks was a chain store in Seattle in the United States that ran the coffee bean business. Today, this little green mermaid has evolved into a super hulk with 18000 stores in 62 countries. Apart from the United States, China has become the second largest market of Starbucks.

2014-04-27
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