1. Deliberately exaggerate the efficacy of caffeine, mislead consumers many people do not hesitate to use caffeine as a cover to attract customers, they everywhere promote the magical effects of caffeine, such as drinking coffee, you don't have to sleep, drinking coffee makes you smarter, and so on. I think it's time for this caffeine fever to cool down. If your coffee shop becomes a simple caffeine gas station, what about the customer?
2016-05-31 Coffee practitioners these things right do deliberately exaggerate caffeine workIn recent years, fine coffee has been hanging in the mouths of many Chinese people. When saying the words fine coffee, there is always a little arrogance and confidence. I always get customers asking me if you have boutique coffee/manor coffee or commercial coffee. In fact, if I ask you, what kind of coffee belongs to boutique coffee/manor coffee, which kind belongs to commercial coffee? Usually, guests say,
2014-06-16 specialty coffee travelIn recent years, boutique coffee has been hung in the mouth of many Chinese people, saying the word boutique coffee with a little arrogance and confidence. Some guests always ask me whether your shop is boutique coffee / manor coffee or commercial coffee. In fact, as long as I ask a rhetorical question, what kind of coffee belongs to boutique coffee / manor coffee, which belongs to commercial coffee? Usually the guest will say
2014-08-26 Fine coffee coffee tastingThe flatter the world is, the more three-dimensional the misreading is. With regard to concepts, brands, tastes, fashion, lifestyle and cities, old misunderstandings are resolved and new misunderstandings emerge. New luxury is popular in China. The mainstream consumption values are experiencing luxury, owning LOGO, overdrawing credit cards, enjoying misread profits and pleasures. Anti-consumers are marginalized and become vulnerable groups. St
2015-06-11 Buck Chinese misreading foreign brandThe flatter the world is, the more three-dimensional the misreading is. With regard to concepts, brands, tastes, fashion, lifestyle and cities, old misunderstandings are resolved and new misunderstandings emerge. New luxury is popular in China. The mainstream consumption values are experiencing luxury, owning LOGO, overdrawing credit cards, enjoying misread profits and pleasures. Anti-consumers are marginalized and become vulnerable groups. St
2015-05-04 Coffee common sense America a lot drinks buck fast foodStarbus is a very inexpensive popular drink in the United States, which is regarded as a fast food in coffee, but immigrated to China, it has become one of the elements of fashion and elegance. The nature is completely altered.
2014-05-19 Starbucks Western brands Coffee