Migu, a subsidiary of China Mobile, specializes in operating music, reading, video and other multimedia content on its platform. On the other hand, Migu Coffee Beijing Store is an O2O experience hall for young people, which integrates its own digital content resources and integrates catering, food, various activities and business derivatives sales.
Migu Coffee Beijing Xidan Store covers all the business experience projects of Migu Company's subsidiaries. It takes the brand coffee shop as the prototype and hopes to open up the business scene through the O2O experience model of coffee culture + comfortable environment + business interaction. Let young consumers get in touch with products such as Migu Live, Migu Cinema, Migu Games and Migu Music. In order to understand Migu company and its subsidiaries, its strategic business, Migu coffee related information and join Migu coffee.
It is reported that this is the first branch of Migu Coffee in Beijing since the opening of the Suzhou store in September last year, and it is expected that Migu Coffee will open a number of stores in Chengdu, Shanghai, Xiamen, Nanjing, Hangzhou and other cities this year.
