The ingenuity of the brand-new mermaid star card, the talent playing the star card and the star card.

The brand-new Mermaid Star Enjoy Card Set, the heart is online, and there is a textured goddess star enjoy card #waiting for you to collect.

Use them to record your coffee time.

The beauty of the Starshare card is that it gives consumers the right to decide how much to pay for the discount: the card cost 88 is fixed, and your purchase directly determines the final discount. If you buy one for free three times and a breakfast coupon, you can buy seven cups of American coffee.

Spending with Star Card: 88+24*3=160

Direct purchase: 24*7=168

168-160=8, saving 8 yuan, doesn't seem to be very cost-effective, does it?

But if you buy an extra large Froy White, 39 yuan a cup, the same is 7 cups,

Consumption with Star Share Card: 88+39*3=205 yuan

Direct purchase: 39*7=273 yuan

273-205=68, saving 68 yuan, do you think it's a super bargain?

In other words, the more expensive the drink you buy, the more money you save.

From the perspective of consumer psychology, consumers have cards, and when they buy, they will always try to prove that their decision to "buy cards" is wise and rational by maximizing the discount.

How to "maximize" on the surface is to choose more expensive products.