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Basic knowledge of opening a coffee shop (3): current situation, trends and operating tips of coffee shops
Current situation, trend and operation tips of coffee shops
At present, in all industries, the shop with low technology and good atmosphere should be a coffee shop, but its disadvantage is that the amount of investment is quite high because of the high decoration cost and the long payback period, which ranks among the top several in all industries. Take a chain coffee shop as an example, personnel expenses account for about 25% of turnover, utilities account for about 5%, and rent accounts for 20-25% of turnover. If the monthly turnover is about 800000 yuan, after deducting all costs and expenses, there is still a profit of more than 200000 yuan, but the payback period is more than two years. The payback period of each store still depends on its original investment cost, turnover, store rent and personnel management expenses.
Coffee shops have made a splash in the coffee chain market in recent years. Some established personality cafes such as Ole and Old Tree, local chain brands such as Yick, Dante, Brown and IS Coffee have appeared on the street one after another, and major international brands such as Starbucks, CoffeeBean and Java have also appeared on the stage one after another. There are more and more compound cafes, and even mobile coffee bars that are popular abroad are beginning to appear.